Scott Cullen

Between the Lines: Sold on Social Media

In last week’s column I wrote about social media mediocrity and how the office imaging industry, at least on the dealer side, hasn’t done a very good job of leveraging these new tools. Count me in with that group. I admit I could be doing a better job. And after interviewing
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Between the Lines: Social Media Mediocrity

I had an interesting conversation the other day with a marketing person from an office imaging solutions provider. I was interviewing her for another publication and during our conversation she noted how her company isn’t doing anything on Facebook because her customers aren’t on
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Between the Lines: Where the Top Sales Reps Are

I’m pleased with the nominations that are coming in for The Week in Imaging’s and Print4Pay Hotels Top Sales Rep Awards. In case you missed it when we originally announced this back on January 10, The Week in Imaging and The Print4Pay Hotel have joined together to present the
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Between the Lines: The Power of Power Protection

I’m not sure why, but the month of March, which usually comes in like a lion, and depending on where in the country you live, it most certainly did, and goes out like a lamb, has become power protection month at The Week in Imaging. This has happened by accident rather than
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Between the Lines: Science Facts, Not Fictions

Occasionally a friend’s Facebook post is good for something other than being annoying. Earlier this week, a Facebook friend posted a link to an article, “27 Science Fictions that Became Facts in 2012” from the myscienceacademy.org Website. I realize that the post, which was
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Between the Lines: Be My Valentine

I guess if Valentine’s Day was a real holiday, none of you would be at work today. Then again, good luck telling your significant other that Valentine’s Day isn’t a real holiday. I wouldn’t go there that’s for sure. In keeping with the spirit of the day, I’m going to share with
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Between the Lines: Less is More

I just finished interviewing Chip Miceli, president of DPOE in Elk Grove, IL for a couple of articles I’m writing for ENX and The Cannata Report. As I was preparing for my interview, I got to thinking about how Chip is a familiar face at industry events, not just dealer meetings.
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Between the Lines: Educating End User Customers

Some of you may already know that for many years I was the editor of Office Solutions magazine and for three years, an associate editor at The Office Magazine. During those years, and a few years as a contributor to Office Solutions between staff editorial gigs, I wrote many
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Between the Lines: Follow the Services Leaders

This week’s news that Ricoh will acquire mindSHIFT Technologies, a Managed Services provider, from Best Buy Co., once again underscores how important services are to the imaging technology space.  Or at least how important services are to their long-term survival in the spac
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Between the Lines: Another One, Actually, Another Three Bite the Dust

If you’ve been around this industry as long as I have (28 years), and many of you have been here at least as long as I have, if not longer, you’ve seen a lot of comings and goings. Doors open and doors close. It’s the way it goes. Over the years we’ve all seen vendors, dealers,
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Between the Lines: Trend Setters

Let’s get this New Year off right. The holidays are over and it’s time to get down to business. Starting this week I’ll be running a series of short pieces from some of the movers and shakers in the office imaging business as to what they view as the key trends driving their
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Between the Lines: The Spirit of Giving

For those of us who celebrate Christmas, the time eventually comes when we realize it’s more fun to give than receive. I guess that’s all part of growing up. That’s okay, but I wish growing up didn’t have to mean that the hands on the clock start turning a whole lot faster the
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Between the Lines: Looking at Copier Sales Reps’ Pay Stubs

A couple of weeks ago Copier Careers released its 2013 Sales Representative Salary Survey. This is the third year the company known for its service technician, service manager/ops manager, and sales manager surveys, has engaged in such an ambitious undertaking. This year’s survey
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Between the Lines: Nice Workplace if You Can Find It

Most of us have had a crappy job at one time or another. Maybe it wasn’t the job, but the company culture or management that made a good job bad. Or maybe some of us found ourselves working in a job that wasn’t the right fit because of a lack of skills, the wrong temperament, or
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Between the Lines: It Was a Very Good Year

It’s the end of the year as we know it and I feel fine. I hope you do to. I’m working on some informative articles as you’re reading this and I will be presenting those throughout the month. That’s no different than any other month; it’s what I do. Over the next few weeks you’ll
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