Editors Blog

Anticipating Objections Helps Keep NBM Difference Maker Amie Geary One Step Ahead

The key to success in office technology sales is not all that dissimilar to the qualities that make for an impactful lawyer. Just ask Amie Geary, who has thrived in both worlds. The vice
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Your Input Matters: ENX Magazine Reader Survey Seeks Valuable Feedback

As summer winds down, we’re gearing up for the mad dash that leads to 2027. In the process, we’re preparing for our largest issue of the year, the Elite Dealers. We’re also taking every
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Who Owns AI at Your Company? If You Paused, That’s the Problem

Every Business Needs an AI Architect, but Don’t Bet Everything on One Person Article 2 of an ongoing series on AI transformation for the office technology channel In my last article, I said
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Maintaining the Proper Mindset Brings the Best Out of GFC Difference Maker Travis Lemke

There’s a certain “Don’t worry about a thing,” Bob Marley-like quality to the attitude Travis Lemke has embraced throughout his professional career in the world of accounting and finance. While
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Two-Minute Drill: Loffler-Fisher’s Union Enables Powerful Collaboration

James Loffler has long been a fan of Fisher’s Technology. The feeling regarding Loffler Companies was mutual in the eyes of Fisher’s leadership. Now, after years of taking note of how perfectly
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Donnellon McCarthy Difference Maker Jim George Leverages Steely Resolve

Why is Jim George even in the office technology dealer business? By all rights, he should’ve high-tailed it out the door on day one as a sales rep for Lanier. Perhaps it was his experience
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What Comes Next: Dealers Evaluate Best Future AI Applications

While we wrap up July’s State of the Industry report on artificial intelligence (AI), this is only the beginning of what promises to be an amazing, exciting and somewhat nerve-wracking journey.
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Sharp Difference Maker Michael Hunter Attuned to Many Happy Returns (on Investment)

There’s a popular phrase related to marketing ROI that essentially admonishes, “Marketing isn’t an expense; it’s an investment. Every dollar should come back with friends.” In one of
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Focusing AI: Dealers Seek to Align Applications with Business Strategy

Do you remember your first encounter with the World Wide Web? It was an exciting time for many people who were itching to “go online” and do some exploring. From my POV, the introduction occurred
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RBS Difference Maker John Keifer Relishes Collaboration with Team Members

There’s nothing better than being your own boss. By the same token, there’s nothing worse than being your own boss. Having the freedom to do whatever you want isn’t always as liberating as it
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Office Icons: 2026 Elite Dealers Nomination Period Officially Opens

Depending on your source, there are anywhere between 1,200 and 1,600 office technology dealers across the United States, from the half-billion-dollar megadealers to the $250,000 lifestyle
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Sharp Difference Maker Colin Regina Rocks When it Comes to Delivering on Promises

The phrase “A man’s word is his bond” dates back centuries, attributed to Cervantes and Shakespeare in similar takes on the proverb. Regardless of the syntax, the belief follows that one’s words
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