In-house Marketing Services on a Budget

A former colleague recently approached me for advice on building a small in-house marketing services department. This individual owns a small but growing company and wanted to launch targeted marketing campaigns to educate, inform and attract more customers. The problem, he told
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What Have You Done for Me Lately? Questions to Ask Your Imaging Supplies Vendor

As today’s competitive supplies market continues to heat up, vendors are differentiating themselves by adding more and more layers of value. Some of this value is simply ramped up versions of what has been offered for years, but we’re also seeing it expand to areas that would
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Difference Maker Spotlight: Toshiba’s Scott Maccabe

Scott Maccabe is not lacking in diversity of responsibilities. But no matter what he’s doing, the respected president and CEO of Toshiba America Business Solutions maintains that the favorite aspect of his job is working with people. “Interacting with such diverse groups of
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Difference Maker Spotlight: WPS’s Debra Dellaposta

Debra Dellaposta, President of WPS Office Solutions, has achieved what every business leader should aspire to: She runs a highly successful business that is also considered a great place to work. In fact, WPS Office Solutions has been recognized repeatedly as a “great workplace”
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Difference Maker Spotlight: CIG’s Aldo Spensieri

Aldo Spensieri, Clover Imaging Group’s (CIG) easy going and amiable Vice President of MPS Solutions, has worked in the computer supplies industry for 28 years. The last 15 of those years have been spent in the toner remanufacturing industry, more recently focused on Managed Print
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PrintReleaf: Providing Sustainability for a New Generation of Offices

When I first learned about PrintReleaf a little over two years ago, my reaction was: “What a great idea. I wonder how they came up with it?” Founder and CEO Jordan Darragh explained that it was really the nexus of two separate career paths that inspired the idea. He had worked in
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Difference Maker Spotlight: GreatAmerica’s Sally Brause

With eight years at PathShare® HR Services and almost 15 years at GreatAmerica Financial Services, it’s no surprise that Sally Brause is often considered the industry’s go-to expert in HR. Brause, GreatAmerica’s Director of Pathshare HR Services, spends her work days actively
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BTA Celebrates 90 Years

Founded as the National Association of Typewriter Dealers (NATD) in 1926, technological innovations drove multiple name changes until it finally became the Business Technology Association (BTA) in 1994. Brent Hoskins, Executive Director, BTA, said that although the name of the
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Electro Imaging Systems: Working Smart to be Number One

For Electro Imaging Systems (EIS), adapting their service model was an easy choice. Based in Livermore, California, the dealership began in 1994 as a “copier company.” But as owner Qasim Tarin states, they have evolved as the industry has evolved, expanding into more of a
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Continuum: Helping Dealers Accelerate Their Transition into Managed IT Services

In today’s evolving industry, managed services are an increasingly important—some would say critical—offering for dealers who’re looking to stay competitive and expand their services in the recurring revenue business model. For the last several years, one of the leading companies
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Toshiba Strives “For a Together Future” at LEAD

At the Toshiba LEAD event at the Bellagio Hotel that took place from May 16-19 in Las Vegas, the theme was “For a together future.” Scott Maccabe, President and CEO of Toshiba American Business Solutions, spoke to dealers at the general session on May 17 and explained how a host
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Difference Maker Spotlight: Kyocera’s Danielle Wolowitz

For Danielle Wolowitz, Kyocera’s talented and determined VP of Corporate Marketing, the ascent has been steady and assured. Since moving to KDA in 2004, Wolowitz has held multiple positions within the corporate marketing group, beginning as the Black and White Segment 2 Product
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What a Dealer Should Ask a Prospective Leasing Partner

At some point, every dealer principal is likely to have a conversation with a prospective financial company about establishing a partnership. Many of the talking points will be clear and understood, but what are some of the critical questions that could possibly be overlooked,
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Difference Maker Spotlight: Sharp’s Doug Albregts

Somebody once told Sharp President, Doug Albregts, to “try to be remarkable in everything you do.” When you ponder the job he’s done over the past few years, transforming the company and improving profitability during some very tumultuous times, it’s safe to say he’s a good
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No June Gloom, Please

Summer is approaching and that means we’re nearing the halfway point of 2016. So far, it’s shaping up to be quite an eventful year. There have already been several eyebrow-raising news stories, Foxconn’s acquisition of Sharp and Apex’s (pending) acquisition of Lexmark being
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