Nauticon Office Solutions

If you’ve been asked to join your OEM’s dealer advisory council (DAC) or the equivalent, there are many obvious reasons to jump at the opportunity. You get a sneak peek at what’s coming down the pike. There’s the chance to provide input regarding existing and upcoming products Read More

There are myriad variables that weigh into new technologies or future generations of existing solutions. How much will it cost, and is there tangible ROI to justify the higher price tag? Does it anticipate future needs, or leave the door open to the possibility? It stands to Read More

There’s something inherently fun about marketing and advertising. It’s a quest, really: how do I come up with a campaign that’s high on creativity but won’t break my budget? How can I bridge digital with old-fashion touch points, or think of something no one else has considered? Read More

Want help with your marketing? Simply Google “marketing resources” and you will be inundated with a wealth of options. Then the question becomes, what subset of marketing are you seeking: email, social media, SEO, reporting/analytics tools, AI-flavored options, scripting, copy Read More

If social media represented a hairdo, LinkedIn would be “business in the front,” with Facebook assuming the role of “party in the back.” The networks have much in common, but it’s the tone and intent that distinguish the pair. As such, the posting strategy tends to take Read More

Last week’s bounty of news surrounding acquisitions and organizational shuffling is a constant reminder that change is always afoot in the office dealer stratosphere. For some organizations, 2024 planning occurred well before last December, and industry players are already Read More

Of all the values inherent with being a member of a peer group, a notable one is insight into a potential new revenue stream, an offering that may be somewhat off the beaten office dealer path, but still may be a source of incremental dollars. Let’s be honest, there are no Read More

Gaithersburg, MD (July 10, 2023) — Nauticon Office Solutions has been named one of the world’s premier managed service providers via the prestigious 2023 Channel Futures MSP 501 rankings. For the past 17 years, managed service providers around the globe have submitted Read More

Football season is finally upon us, and whether you enjoy the NFL or parking on the couch each Saturday for a cornucopia of NCAA action (or both), there are several strategic elements of the sport that can be applied to the office dealer business. Let’s look at one in particular. Read More

It took two months, but your rep was able to hammer out a three-year deal with a much sought-after local school district. It’s late June, and this pact really punctuates what you feel will be a successful summer heading into the final quarter of the calendar year. Now’s not the Read More

In any scenario where a prospect is seeking a package solution for its needs, the ability to prevail over would-be suitors is somewhat contingent upon the prospect’s business motives. More specifically, is this client seeking the lowest-cost provider, or does it value a Read More

Gaithersburg, MD (June 27, 2018) — Nauticon Office Solutions, in collaboration with Toshiba America Business Solutions, is equipping Navy Federal Credit Union with next-generation document solutions technology. Under terms of the multi-year agreement, the credit union will Read More

Selling, in its purest form, is the ability to reach out to prospects in a manner that, though it may be uncomplicated in its mechanics, has a tendency to resonate with people. A campaign need not be so elaborate and complicated to capture attention, for sometimes the smallest, Read More

Gaithersburg, MD (June 19, 2017) — June 27 marks the 20th anniversary of Nauticon Office Solutions, one of the largest independent Toshiba and Xerox document technology dealers in the United States. Nauticon began operations in 1997 when Tom Cunningham and Gary Sockel met at Read More