SEO

Building an SEO Strategy in Imaging: Top Dealers Compared

Relationships are at the heart of the office technology sector, but where do these relationships start? In such a competitive market, acquiring more net new business isn’t easy, particularly as businesses and buyers increasingly do rely on their own independent research than they
Read More

Why SEO Is Absolutely Useless For 97.3% Of Copier Dealers

This afternoon I saw something that just ticked me off. So now I’m going to rant about SEO and why most of you think you’re doing a good thing when what you’re really doing is wasting your profits. Here’s the something that caused this rant: an image I saw
Read More

What’s Next in the World of Search? Voice Search, Chatbots, and Conversational UIs

There’s a lot of noise online today. Articles, stories, photos, videos, and podcasts are all vying for our attention. As humans, we’re 80 percent more likely to engage with content that has visuals. Five years ago, if you wanted to purchase lipstick, you went to the Clinique
Read More