Who Owns AI at Your Company? If You Paused, That’s the Problem

Every Business Needs an AI Architect, but Don’t Bet Everything on One Person Article 2 of an ongoing series on AI transformation for the office technology channel In my last article, I said every business in this channel needs an AI architect. One person who owns the
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The AI Tsunami Is Already Here—Is Your Dealership Swimming or Drowning?

I’ve been in marketing for over 30 years. I watched the mobile phone reshape how we communicate, and I saw the internet rewrite every rule of commerce. Both times, the business world split into two camps: those who moved and those who waited. The ones who waited paid for it, some
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Marketing Should Not Be an Afterthought to Dealers

There are a number of different challenges that are affecting marketing departments and staff in today’s business climate. For example, the Great Resignation has seen staff members jump ship to other businesses or industries to secure upward mobility and a bigger payoff. While
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