September 30, 2026

You Fixed Break-Fix IT, Now Your Marketing Is Next

You know the argument cold. You’ve delivered it in boardrooms, across conference tables and over handshake lunches for the better part of a decade. Reactive is expensive. Episodic is a liability. Systems don’t improve on their own, and waiting until something breaks to fix it is
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The Real AI Opportunity for Office Equipment Dealers Is Capacity

Buying AI without knowing where to use it is like buying a brand-new hammer to drive a screw into a board. The hammer may be excellent. The craftsman may be skilled. But the job calls for a screwdriver. That is where many businesses are with artificial intelligence (AI) right
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Making Sense of the Robotics Opportunity

Robots have a way of getting attention. Put one on a trade show floor and people stop. They watch it navigate around obstacles, carry something across the room, clean a floor or perform a task without anyone standing behind it. For an office technology dealer, though, the more
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Inventory Management for a Better Bottom Line: How Dealers Can Use New Technologies

Many office technology dealers have historically treated inventory management as simply an administrative function, a necessity to their operations. In reality, inventory accuracy can directly impact profitability, technician productivity and customer satisfaction. Research from
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Finding the Signal: Haney Strategy Leverages Experience to Provide Marketing, Technology and AI Vision for Dealers and MSPs

At the beginning of this year, Jim Haney tapped one of technology’s immortals—the late, great Steve Jobs—for a pithy observation to use in his email Quote of the Week series. “If you are working on something that you really care about, you don’t have to be pushed,” Jobs note
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Post-Pandemic Growth Explosion Enables Ford Office Technologies to Set Greater Expectations

The biggest names from the office technology dealer universe were counted by Johnathan Garlow with the reverence of a film buff exalting the greatest icons from the silver screen. Brad Knepper. Gary Harouff. Chris Taylor. Dan Doyle Jr. The Lofflers. The Lowerys. These are the
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Advocate for All: Dealer Advisory Councils Keep Interests of Resellers, OEMs and Clients in Mind

To understand the value of a dealer/partner advisory council is to understand the dynamic, expectations and goals set forth by the manufacturer and the council itself as it applies to the greater reseller community and, ultimately, the end-users. When all parties (aside from the
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