February 26, 2021

Agile, Not Fragile: Expand Your Reach and Diversify Your Business with Mailing Systems

For business technology resellers, success in 2020 mostly came down to two types of companies: those who diversified and those who were “lucky.” Resellers who got “lucky” might have found themselves: Selling and servicing a product category that was unaffected by companies’ move
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For Your Consideration: Labels Can Be an Appealing Differentiator

More than ever, market forces and technology trends are prompting office equipment dealers to explore alternative revenue streams. Digital transformation initiatives are reducing businesses’ reliance on paper, which in turn is driving overall office print volumes downward. That
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Pandemic, Changing Needs Bring Added Importance to Embracing New Technologies

Companies operating in the printer manufacturing space have talked for years about diversifying their product inventories. This was true even before the pandemic, given the overall decline in printing. However, after the year we’ve just been through, entering new categories has
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Unified Communications: Succeeding at Revenue Generation in a Crowded Space

The demand for unified communications (UC) has never been higher. Even before the COVID-19 pandemic, the SMB UC market was projected to grow from a $3.6 billion industry to $4.6 billion annually, with a compounded growth rate of 29% year over year (up from an 11% annual growth
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Pros and Cons: Gordon Flesch Company Execs Weigh Merits of Product Diversification

Even under ordinary circumstances, the corner-office executives at office technology dealerships will huddle to assess the strengths and shortcomings of their product and service portfolios. Their goal is to gauge whether venturing into a new, adjacent offering is a prudent move.
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Not Just a Print Provider: Ricoh Encourages Dealers to Follow Digital Transformation and Address Evolved Needs

There’s no truth to the rumor that Jim Coriddi has written a book titled, “Everything I Need to Know, I Learned at ConvergX.” The vice president, Dealer Division for Ricoh Americas can take consolation in knowing that the OEM’s most recent ConvergX dealer conference, held late in
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In a Period of Change, CBE Office Solutions Parlays Creativity and Relationships into Perpetual Growth

If the last 12 months have taught us anything, it’s that the things one can truly count on continue to diminish. This is what makes those few constants all the more comforting and reassuring. Outside the windows of CBE Office Solutions in Irvine, California, and its four branch
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The Product Audible: Changing Times Call for Dealers to Enhance Product and Service Proposition

It was only last month that we had the opportunity to see two NFL quarterbacks, Kansas City’s Patrick Mahomes and Tampa Bay’s Tom Brady, square off in Super Bowl LV—the dashing, young defending champion against the grizzled six-time winner. (Not-so-spoiler alert: Brady proved
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