{"id":70602,"date":"2026-08-27T12:17:09","date_gmt":"2026-08-27T19:17:09","guid":{"rendered":"http:\/\/www.enxmag.com\/twii\/?p=70602"},"modified":"2026-08-27T12:17:10","modified_gmt":"2026-08-27T19:17:10","slug":"connectwise-appoints-craig-rones-as-chief-marketing-officer%e2%80%af","status":"publish","type":"post","link":"https:\/\/www.enxmag.com\/twii\/news\/2026\/08\/connectwise-appoints-craig-rones-as-chief-marketing-officer%e2%80%af\/","title":{"rendered":"ConnectWise Appoints Craig Rones as Chief Marketing Officer\u202f"},"content":{"rendered":"\n

Tampa, FL (Aug. 25, 2026)<\/em> \u2014 ConnectWise, the leading software and services company dedicated to the success of IT solution providers, today announced the appointment of Craig Rones as chief marketing officer. Rones will lead global marketing strategy, brand and demand generation, reporting to CEO Manny Rivelo.\u202f<\/p>\n\n\n\n

Rones joins ConnectWise at a category-defining moment as Managed Service Providers (MSPs) and IT teams navigate AI adoption, escalating cyber risk, and growing customer expectations. Building on the recent launch of the ConnectWise platform and its native AI capabilities, he will focus on aligning ConnectWise\u2019s platform positioning with real-world partner outcomes \u2013helping partners grow revenue without growing labor, through an intelligent, automated System of Action and unique insights from 25-plus years of MSP community expertise.\u202f<\/p>\n\n\n\n

\u201cCraig is the exact leader we need for this next chapter, and I am thrilled to welcome him to ConnectWise,\u201d Rivelo said. \u201cHe is a builder who brings an incredible mix of strategic vision, operational depth, and deep empathy for the channel. Craig understands that a great platform is only as strong as the trust behind it. His track record of building high-performing go-to-market organizations at leading cybersecurity and technology companies will help us elevate our partnership with the MSP community. He is here to ensure that as we advance Predictive IT, our partners have the resources, the clarity, and the support they need to thrive.\u201d<\/p>\n\n\n\n

\u201cI chose ConnectWise because this company sits at the center of the global MSP and IT ecosystem, with a rapidly evolving AI-native platform, and the passion and depth of its partner community is unrivaled in the industry,\u201d Rones said. \u201cMy focus is on accelerating our platform\u2019s value and delivering real, material outcomes for our partners. We are going to show exactly how native automation and applied AI help partners grow revenue without growing labor \u2013 driving operational leverage into stronger margins and enterprise value, securely.\u201d<\/p>\n\n\n\n

For ConnectWise, Rones\u2019 appointment signals a continued commitment to a partner-first, transparent, and proof-based marketing strategy. His leadership will unify the company\u2019s brand and positioning around a single mission: helping partners turn platform innovation into measurable business outcomes, grounded in compelling insights, real-world results, and the deep MSP community expertise that sets ConnectWise apart.<\/p>\n\n\n\n

Rones brings more than 20 years of experience scaling global technology, security, and services organizations. Before joining ConnectWise, he served as CMO at LevelBlue (formerly AT&T Cybersecurity) and Trustwave, where he led high-stakes brand positioning and go-to-market strategies. He also held senior marketing leadership roles at NTT DATA and Dell. Rones began his career as a Certified Public Accountant in corporate finance and turnaround advisory. This unique background gives him a disciplined, data and metric-driven approach to marketing, allowing him to connect investments directly to business value and partner success.\u202f\u202f<\/p>\n\n\n\n

###<\/p>\n\n\n\n

About ConnectWise<\/strong>
ConnectWise<\/a> is the world’s leading software company dedicated to the success of IT solution providers (TSPs) through unmatched software, services, community, and marketplace of integrations. The ConnectWise Platform is an innovative, integrated, and security-centric platform which provides unmatched flexibility that fuels profitable, long-term growth for partners. ConnectWise enables TSPs to drive business efficiency with automation, IT documentation, and data management capabilities and increase revenue with remote monitoring, cybersecurity, and backup and disaster recovery technologies. <\/p>\n","protected":false},"excerpt":{"rendered":"

Tampa, FL (Aug. 25, 2026) \u2014 ConnectWise, the leading software and services company dedicated to the success of IT solution providers, today announced the appointment of Craig Rones as chief marketing officer. Rones will lead global marketing strategy, brand and demand generation, reporting to CEO Manny Rivelo.\u202f Rones joins ConnectWise at a category-defining moment as Managed Service Providers (MSPs) and IT teams navigate AI adoption, escalating cyber risk, and growing customer expectations. Building on the recent launch of the ConnectWise platform and its native AI capabilities, he will focus on aligning ConnectWise\u2019s platform positioning with real-world partner outcomes \u2013helping partners grow revenue without growing labor, through an intelligent, automated System of Action and unique insights from 25-plus years of MSP community expertise.\u202f \u201cCraig is the exact leader we need for this next chapter, and I am thrilled to welcome him to ConnectWise,\u201d Rivelo said. \u201cHe is a builder who brings an incredible mix of strategic vision, operational depth, and deep empathy for the channel. Craig understands that a great platform is only as strong as the trust behind it. His track record of building high-performing go-to-market organizations at leading cybersecurity and technology companies will help us elevate our partnership with the MSP community. He is here to ensure that as we advance Predictive IT, our partners have the resources, the clarity, and the support they need to thrive.\u201d \u201cI chose ConnectWise because this company sits at the center of the global MSP and IT ecosystem, with a rapidly evolving AI-native platform, and the passion and depth of its partner community is unrivaled in the industry,\u201d Rones said. \u201cMy focus is on accelerating our platform\u2019s value and delivering real, material outcomes for our partners. We are going to show exactly how native automation and applied AI help partners grow revenue without growing labor \u2013 driving operational leverage into stronger margins and enterprise value, securely.\u201d For ConnectWise, Rones\u2019 appointment signals a continued commitment to a partner-first, transparent, and proof-based marketing strategy. His leadership will unify the company\u2019s brand and positioning around a single mission: helping partners turn platform innovation into measurable business outcomes, grounded in compelling insights, real-world results, and the deep MSP community expertise that sets ConnectWise apart. Rones brings more than 20 years of experience scaling global technology, security, and services organizations. Before joining ConnectWise, he served as CMO at LevelBlue (formerly AT&T Cybersecurity) and Trustwave, where he led high-stakes brand positioning and go-to-market strategies. He also held senior marketing leadership roles at NTT DATA and Dell. Rones began his career as a Certified Public Accountant in corporate finance and turnaround advisory. This unique background gives him a disciplined, data and metric-driven approach to marketing, allowing him to connect investments directly to business value and partner success.\u202f\u202f ### About ConnectWiseConnectWise is the world’s leading software company dedicated to the success of IT solution providers (TSPs) through unmatched software, services, community, and marketplace of integrations. The ConnectWise Platform is an innovative, integrated, and security-centric platform which provides unmatched flexibility that fuels profitable, long-term growth for partners. ConnectWise enables TSPs to drive business efficiency with automation, IT documentation, and data management capabilities and increase revenue with remote monitoring, cybersecurity, and backup and disaster recovery technologies.<\/p>\n","protected":false},"author":66,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[86],"tags":[1933],"_links":{"self":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/70602"}],"collection":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/users\/66"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/comments?post=70602"}],"version-history":[{"count":1,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/70602\/revisions"}],"predecessor-version":[{"id":70603,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/70602\/revisions\/70603"}],"wp:attachment":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/media?parent=70602"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/categories?post=70602"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/tags?post=70602"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}