{"id":42362,"date":"2020-11-17T08:03:49","date_gmt":"2020-11-17T16:03:49","guid":{"rendered":"https:\/\/www.enxmag.com\/twii\/?p=42362"},"modified":"2020-11-17T08:03:52","modified_gmt":"2020-11-17T16:03:52","slug":"isas-first-two-digital-experiences-win-raves-from-attendees","status":"publish","type":"post","link":"https:\/\/www.enxmag.com\/twii\/news\/2020\/11\/isas-first-two-digital-experiences-win-raves-from-attendees\/","title":{"rendered":"ISA&#8217;s First Two Digital Experiences Win Raves from Attendees"},"content":{"rendered":"\n<p><em>Alexandria, VA (Nov. 17, 2020)<\/em> \u2014 ISA\u2019s first two digital experiences, held earlier in November, were overwhelmingly well-received by attendees and sponsors alike. Operating under the banner ISA\u2019s The Link, one experience, The Link\u2026Install, focused on pairing installers with national sign companies in the U.S. and Canada. The other, The Wrap Experience \u2013 Virtual, brought wrap installation training, business techniques and networking to a global audience.<\/p>\n\n\n\n<p>\u201cWe\u2019re all learning how to network in new ways and how to capitalize on what events work best in a digital environment,\u201d said Lori Anderson, ISA president and CEO. \u201cThe thousands of attendees at these two ISA\u2019s The Link experiences have proven that important connections can be made, and keen insight gained, even over the computer.\u201d<\/p>\n\n\n\n<p>The Link: Install focused on making one-to-one connections between national sign companies and installers and service specialists. Participating installers completed a survey of their qualifications and equipment and were paired for meetings with national sign companies seeking those specific skillsets. Four additional installer-oriented digital connections have been set for 2021, in February, May, August and November. An in-person version of the event will occur at ISA International Sign Expo\u00ae 2021 in Las Vegas on April 8.<\/p>\n\n\n\n<p>Local companies participating in the first The Link: Install event reached out within days to say that they already had bids for projects from national companies they connected with at the event. Some companies responded quickly that they already had lined up work. As one company put it: \u201cWe already received our first job from a new company that we met with during this event. It has already paid for itself in less than a week\u2019s time.\u201d<\/p>\n\n\n\n<p>Companies wishing to learn more about The Link: Install or get on a list for future registrations can visit <a href=\"http:\/\/www.signs.org\/thelink\">here<\/a>. <\/p>\n\n\n\n<p>ISA\u2019s The Wrap Experience \u2013 Virtual brought together a global audience of educators and influencers with those interested in learning more about wrap and the business opportunities within. In partnership with The Wrap Institute, Justin Pate and ISA led a team of expert trainers who focused on techniques, materials and business skills. The two-day event included plenty of networking opportunities with vendors and each other. Many of the attendees praised the connections they made as well as the insight they gained.<\/p>\n\n\n\n<p>As one participant said, \u201cI\u2019m sad these two days are coming to an end. Feeling the love from the industry is so invigorating.\u201d<\/p>\n\n\n\n<p>And the buzz is still going strong for this event. \u201cWe\u2019re already getting asked when we\u2019re planning the next ISA\u2019s The Wrap Experience,\u201d Anderson said.  Great news: it\u2019s set to occur at ISA International Sign Expo 2021, all three days of the tradeshow, April 7-9. There is also a pre-conference Wrap Boot Camp by Avery Dennison set for April 6.<\/p>\n\n\n\n<p>A third The Link\u2026Soft Signage &#8211; Virtual is scheduled for December 8-9 and will introduce opportunities in the rapidly expanding field. The Link\u2026Soft Signage \u2013 Virtual will help companies who have the equipment to provide soft signage understand more how to work to full capacity or to expand capabilities. It also will provide a connection to peers who can help them source this product line rather than outsource. Those looking to diversify their product lines will learn how to step into this market without making unnecessary investments in new equipment.<\/p>\n\n\n\n<p>The two-day event includes main stage presentations, small roundtables and opportunities to connect with vendors who will demonstrate their products. Canon Solutions America has signed on as a title sponsor, with HP as a premier sponsor. A full lineup of booth sponsors will be released at a later date.<\/p>\n\n\n\n<p>Additional digital experiences are scheduled for Q1 2021. Click <a href=\"http:\/\/www.signs.org\/thelink\">here<\/a> to learn more about upcoming events through The Link. <\/p>\n\n\n\n<p>###<\/p>\n\n\n\n<p><strong>About the International Sign Association<\/strong><br>The <a href=\"http:\/\/signs.org\">International Sign Association<\/a> (ISA) strives to be the leader in shaping and developing the sign, graphics, and visual communications community worldwide.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Alexandria, VA (Nov. 17, 2020) \u2014 ISA\u2019s first two digital experiences, held earlier in November, were overwhelmingly well-received by attendees and sponsors alike. Operating under the banner ISA\u2019s The Link, one experience, The Link\u2026Install, focused on pairing installers with national sign companies in the U.S. and Canada. The other, The Wrap Experience \u2013 Virtual, brought wrap installation training, business techniques and networking to a global audience. \u201cWe\u2019re all learning how to network in new ways and how to capitalize on what events work best in a digital environment,\u201d said Lori Anderson, ISA president and CEO. \u201cThe thousands of attendees at these two ISA\u2019s The Link experiences have proven that important connections can be made, and keen insight gained, even over the computer.\u201d The Link: Install focused on making one-to-one connections between national sign companies and installers and service specialists. Participating installers completed a survey of their qualifications and equipment and were paired for meetings with national sign companies seeking those specific skillsets. Four additional installer-oriented digital connections have been set for 2021, in February, May, August and November. An in-person version of the event will occur at ISA International Sign Expo\u00ae 2021 in Las Vegas on April 8. Local companies participating in the first The Link: Install event reached out within days to say that they already had bids for projects from national companies they connected with at the event. Some companies responded quickly that they already had lined up work. As one company put it: \u201cWe already received our first job from a new company that we met with during this event. It has already paid for itself in less than a week\u2019s time.\u201d Companies wishing to learn more about The Link: Install or get on a list for future registrations can visit here. ISA\u2019s The Wrap Experience \u2013 Virtual brought together a global audience of educators and influencers with those interested in learning more about wrap and the business opportunities within. In partnership with The Wrap Institute, Justin Pate and ISA led a team of expert trainers who focused on techniques, materials and business skills. The two-day event included plenty of networking opportunities with vendors and each other. Many of the attendees praised the connections they made as well as the insight they gained. As one participant said, \u201cI\u2019m sad these two days are coming to an end. Feeling the love from the industry is so invigorating.\u201d And the buzz is still going strong for this event. \u201cWe\u2019re already getting asked when we\u2019re planning the next ISA\u2019s The Wrap Experience,\u201d Anderson said. Great news: it\u2019s set to occur at ISA International Sign Expo 2021, all three days of the tradeshow, April 7-9. There is also a pre-conference Wrap Boot Camp by Avery Dennison set for April 6. A third The Link\u2026Soft Signage &#8211; Virtual is scheduled for December 8-9 and will introduce opportunities in the rapidly expanding field. The Link\u2026Soft Signage \u2013 Virtual will help companies who have the equipment to provide soft signage understand more how to work to full capacity or to expand capabilities. It also will provide a connection to peers who can help them source this product line rather than outsource. Those looking to diversify their product lines will learn how to step into this market without making unnecessary investments in new equipment. The two-day event includes main stage presentations, small roundtables and opportunities to connect with vendors who will demonstrate their products. Canon Solutions America has signed on as a title sponsor, with HP as a premier sponsor. A full lineup of booth sponsors will be released at a later date. Additional digital experiences are scheduled for Q1 2021. Click here to learn more about upcoming events through The Link. ### About the International Sign AssociationThe International Sign Association (ISA) strives to be the leader in shaping and developing the sign, graphics, and visual communications community worldwide.<\/p>\n","protected":false},"author":66,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[86],"tags":[3911],"_links":{"self":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/42362"}],"collection":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/users\/66"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/comments?post=42362"}],"version-history":[{"count":1,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/42362\/revisions"}],"predecessor-version":[{"id":42363,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/42362\/revisions\/42363"}],"wp:attachment":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/media?parent=42362"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/categories?post=42362"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/tags?post=42362"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}