{"id":37716,"date":"2019-12-26T10:31:48","date_gmt":"2019-12-26T18:31:48","guid":{"rendered":"https:\/\/www.enxmag.com\/twii\/?p=37716"},"modified":"2019-12-26T13:26:35","modified_gmt":"2019-12-26T21:26:35","slug":"first-world-problems-elite-dealers-offer-more-insight-into-growth-and-competition-challenges","status":"publish","type":"post","link":"https:\/\/www.enxmag.com\/twii\/feature-articles\/2019\/12\/first-world-problems-elite-dealers-offer-more-insight-into-growth-and-competition-challenges\/","title":{"rendered":"First-World Problems: Elite Dealers Offer More Insight into Growth and Competition Challenges"},"content":{"rendered":"\n<div class=\"wp-block-image\"><figure class=\"alignleft\"><img loading=\"lazy\" width=\"300\" height=\"200\" src=\"https:\/\/www.enxmag.com\/twii\/wp-content\/uploads\/2019\/12\/relay-race-655353_1280-300x200.jpg\" alt=\"\" class=\"wp-image-37717\" srcset=\"https:\/\/www.enxmag.com\/twii\/wp-content\/uploads\/2019\/12\/relay-race-655353_1280-300x200.jpg 300w, https:\/\/www.enxmag.com\/twii\/wp-content\/uploads\/2019\/12\/relay-race-655353_1280-768x512.jpg 768w, https:\/\/www.enxmag.com\/twii\/wp-content\/uploads\/2019\/12\/relay-race-655353_1280-1024x682.jpg 1024w, https:\/\/www.enxmag.com\/twii\/wp-content\/uploads\/2019\/12\/relay-race-655353_1280.jpg 1280w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/figure><\/div>\n\n\n\n<p>One consistent message that was echoed by dealers virtually\nacross the entire spectrum of the industry was that they were a bit busy, even\noverly-occupied. As problems go, it\u2019s a nice one to have as opposed to the\nalternative. But a pipeline-taxed operation offers its own set of challenges to\nbecoming more efficient in meeting deadlines and addressing end-user concerns.<\/p>\n\n\n\n<p>So, while we clean up the last of the wrapping paper and\nhunt down receipts for items that need to be returned, let\u2019s take a look at our\nElite Dealer viewpoints when it comes to growing pains and a heightened level\nof competition as the industry continues to contract. There may be fewer\ncompetitors than we saw last Jan. 1, but the ones that remain are more\nfortified and positioned to garner increased market share.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignright\"><img loading=\"lazy\" width=\"260\" height=\"116\" src=\"https:\/\/www.enxmag.com\/twii\/wp-content\/uploads\/2019\/11\/Prosource-Red.png\" alt=\"\" class=\"wp-image-37094\"\/><\/figure><\/div>\n\n\n\n<p>Prosource of Cincinnati cited aggressive growth, both in revenue and product\/service offerings, as its biggest ongoing challenge. Between the changes the dealer has implemented and the growth it\u2019s experienced in recent years, Prosource remains vigilant in ensuring it provides the best products, services and experience to its customers.<\/p>\n\n\n\n<p>\u201cProsource works hard to ensure that in everything we do, we\nstay focused on our top priority\u2013the customer\u2013and reinforce the winning,\npeople-oriented culture that Prosource is founded on,\u201d the dealer reported.<\/p>\n\n\n\n<p><strong>Optimizing Systems<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignleft\"><img loading=\"lazy\" width=\"160\" height=\"160\" src=\"https:\/\/www.enxmag.com\/twii\/wp-content\/uploads\/2019\/11\/SimsLogoHDicon.jpg\" alt=\"\" class=\"wp-image-37289\" srcset=\"https:\/\/www.enxmag.com\/twii\/wp-content\/uploads\/2019\/11\/SimsLogoHDicon.jpg 160w, https:\/\/www.enxmag.com\/twii\/wp-content\/uploads\/2019\/11\/SimsLogoHDicon-150x150.jpg 150w\" sizes=\"(max-width: 160px) 100vw, 160px\" \/><\/figure><\/div>\n\n\n\n<p>As Sims Business Systems of Tempe, Arizona, continues to\ngrow, the company must optimize and update its own systems to keep pace with\nits expanding client base. Keeping abreast of client needs goes a long way\ntoward helping deliver on its mission.<\/p>\n\n\n\n<p>\u201cSims has been thriving for over 40 years in Arizona, and\npart of the reason is that we are constantly learning and distributing customer\nsatisfaction surveys to get feedback on ways we can evolve and improve,\u201d the\ncompany reported. \u201cAs we move into 2020, we are excited to have the highest\nquality group of sales\/service individuals that are dedicated to customer\nsatisfaction.\u201d<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignright\"><img loading=\"lazy\" width=\"250\" height=\"93\" src=\"https:\/\/www.enxmag.com\/twii\/wp-content\/uploads\/2018\/11\/KDI250.png\" alt=\"\" class=\"wp-image-31692\"\/><\/figure><\/div>\n\n\n\n<p>In searching for new avenues to sustain growth, KDI Office\nTechnology of Aston, Pennsylvania, is cognizant of the competition\u2019s penchant\nfor lowering the pricing for both equipment and service. That has prompted the\ndealer to explore more ancillary offerings that have a fit with its customer\nbase.<\/p>\n\n\n\n<p>\u201cWe seek out other, more profitable products and services\nwhich complement our existing product lines,\u201d KDI reported. \u201cSuch examples\ninclude document conversion services, document management, cloud-based phone\nservices, various IT products and services, and managed print services.\u201d<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignleft\"><img loading=\"lazy\" width=\"180\" height=\"107\" src=\"https:\/\/www.enxmag.com\/twii\/wp-content\/uploads\/2019\/11\/ACP-full-color-no-tagline.jpg\" alt=\"\" class=\"wp-image-37065\"\/><\/figure><\/div>\n\n\n\n<p>Cross-selling products and solutions to current customers is a top priority and challenge for Denver-based All Copy Products. Its 2018 rebranding as a complete office technology solutions provider cast the dealer as being that one-stop shop for all its clients\u2019 needs. <\/p>\n\n\n\n<p>\u201cWe are working through the process of letting all of our current customers know everything that we offer,\u201d All Copy reported. \u201cWe are focusing on informing everything we can do for their business outside our main copier business.\u201d <\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignright\"><img loading=\"lazy\" width=\"300\" height=\"136\" src=\"https:\/\/www.enxmag.com\/twii\/wp-content\/uploads\/2019\/12\/USBS-300x136.jpg\" alt=\"\" class=\"wp-image-37730\" srcset=\"https:\/\/www.enxmag.com\/twii\/wp-content\/uploads\/2019\/12\/USBS-300x136.jpg 300w, https:\/\/www.enxmag.com\/twii\/wp-content\/uploads\/2019\/12\/USBS.jpg 708w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/figure><\/div>\n\n\n\n<p>Some dealers, due to their success in the market, have become major targets for consolidators seeking to add profitable ventures to their own portfolios. One such target is U.S. Business Systems of Elkhart, Indiana, which had no fewer than seven organizations reach out to inquire as to its availability for a potential acquisition.<\/p>\n\n\n\n<p>It\u2019s easy to see why U.S. Business Systems is coveted. It\nhas grown during each of the past five years, consistently turning a profit,\nand has zero debt. But the firm also values its employees.<\/p>\n\n\n\n<p>\u201cWe have no intention to sell for fear of what will happen to our sustainable business, employees and their families,\u201d the dealer responded. \u201cHowever, those companies seeking to acquire threaten to come into our back yard, regardless, so we need to continue to shore up our base and expand our offerings to stay ahead of the game. So far, so good, but it is a big challenge and concern.&nbsp; <\/p>\n\n\n\n<p>\u201cThis is becoming a commodity business and those others will have better buying power, so we need to make sure the value we provide is exceptional. Our MNS offerings are building more value but it is not simple.&nbsp; We battle every day, and hopefully will continue to survive and thrive in the future.\u201d<\/p>\n\n\n\n<p><strong>Pressure from Two\nSides<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignleft\"><img loading=\"lazy\" width=\"300\" height=\"109\" src=\"https:\/\/www.enxmag.com\/twii\/wp-content\/uploads\/2019\/12\/PKOP-Long-Logo-Black-300x109.jpg\" alt=\"\" class=\"wp-image-37731\" srcset=\"https:\/\/www.enxmag.com\/twii\/wp-content\/uploads\/2019\/12\/PKOP-Long-Logo-Black-300x109.jpg 300w, https:\/\/www.enxmag.com\/twii\/wp-content\/uploads\/2019\/12\/PKOP-Long-Logo-Black-768x279.jpg 768w, https:\/\/www.enxmag.com\/twii\/wp-content\/uploads\/2019\/12\/PKOP-Long-Logo-Black-1024x372.jpg 1024w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/figure><\/div>\n\n\n\n<p>The reduced number of competitors in the market causes the independent dealers to keep a closer tab on the approach employed by smaller firms and their larger counterparts. Pearson-Kelly Technology of Springfield, Missouri, notes smaller competitors\u2019 low overhead enables them to be more price-competitive, while the larger dealers tend to have more ample resources.<\/p>\n\n\n\n<p>\u201cWe have made strategic partnerships that we leverage, and have made investments in staff, software and other resources that have helped us remain competitive while still differentiating ourselves as a company,\u201d Pearson-Kelly wrote.  \u201cAll of our marketing efforts, vendor relationships, strategic planning, and support are how we are meeting this challenge head-on\u2014and winning\u2014and continue our steady growth.\u201d <\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignright\"><img loading=\"lazy\" width=\"240\" height=\"54\" src=\"https:\/\/www.enxmag.com\/twii\/wp-content\/uploads\/2018\/11\/ImageOne_logoTag.png\" alt=\"\" class=\"wp-image-31903\"\/><\/figure><\/div>\n\n\n\n<p>One of the growing trends being seen by imageOne of Oak\nPark, Michigan, is the penchant for customers to need more information and\ninternal approvals to make buying decisions. <\/p>\n\n\n\n<p>\u201cWe have adjusted our pipeline goals to reflect these longer\nsales cycles and continue to serve as a trusted advisor to our customers and\nprospects, providing information and resources for strategic decision making,\u201d\nthe dealer reported.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>One consistent message that was echoed by dealers virtually across the entire spectrum of the industry was that they were a bit busy, even overly-occupied. As problems go, it\u2019s a nice one to have as opposed to the alternative. But a pipeline-taxed operation offers its own set of challenges to becoming more efficient in meeting deadlines and addressing end-user concerns. So, while we clean up the last of the wrapping paper and hunt down receipts for items that need to be returned, let\u2019s take a look at our Elite Dealer viewpoints when it comes to growing pains and a heightened level of competition as the industry continues to contract. There may be fewer competitors than we saw last Jan. 1, but the ones that remain are more fortified and positioned to garner increased market share. Prosource of Cincinnati cited aggressive growth, both in revenue and product\/service offerings, as its biggest ongoing challenge. Between the changes the dealer has implemented and the growth it\u2019s experienced in recent years, Prosource remains vigilant in ensuring it provides the best products, services and experience to its customers. \u201cProsource works hard to ensure that in everything we do, we stay focused on our top priority\u2013the customer\u2013and reinforce the winning, people-oriented culture that Prosource is founded on,\u201d the dealer reported. Optimizing Systems As Sims Business Systems of Tempe, Arizona, continues to grow, the company must optimize and update its own systems to keep pace with its expanding client base. Keeping abreast of client needs goes a long way toward helping deliver on its mission. \u201cSims has been thriving for over 40 years in Arizona, and part of the reason is that we are constantly learning and distributing customer satisfaction surveys to get feedback on ways we can evolve and improve,\u201d the company reported. \u201cAs we move into 2020, we are excited to have the highest quality group of sales\/service individuals that are dedicated to customer satisfaction.\u201d In searching for new avenues to sustain growth, KDI Office Technology of Aston, Pennsylvania, is cognizant of the competition\u2019s penchant for lowering the pricing for both equipment and service. That has prompted the dealer to explore more ancillary offerings that have a fit with its customer base. \u201cWe seek out other, more profitable products and services which complement our existing product lines,\u201d KDI reported. \u201cSuch examples include document conversion services, document management, cloud-based phone services, various IT products and services, and managed print services.\u201d Cross-selling products and solutions to current customers is a top priority and challenge for Denver-based All Copy Products. Its 2018 rebranding as a complete office technology solutions provider cast the dealer as being that one-stop shop for all its clients\u2019 needs. \u201cWe are working through the process of letting all of our current customers know everything that we offer,\u201d All Copy reported. \u201cWe are focusing on informing everything we can do for their business outside our main copier business.\u201d Some dealers, due to their success in the market, have become major targets for consolidators seeking to add profitable ventures to their own portfolios. One such target is U.S. Business Systems of Elkhart, Indiana, which had no fewer than seven organizations reach out to inquire as to its availability for a potential acquisition. It\u2019s easy to see why U.S. Business Systems is coveted. It has grown during each of the past five years, consistently turning a profit, and has zero debt. But the firm also values its employees. \u201cWe have no intention to sell for fear of what will happen to our sustainable business, employees and their families,\u201d the dealer responded. \u201cHowever, those companies seeking to acquire threaten to come into our back yard, regardless, so we need to continue to shore up our base and expand our offerings to stay ahead of the game. So far, so good, but it is a big challenge and concern.&nbsp; \u201cThis is becoming a commodity business and those others will have better buying power, so we need to make sure the value we provide is exceptional. Our MNS offerings are building more value but it is not simple.&nbsp; We battle every day, and hopefully will continue to survive and thrive in the future.\u201d Pressure from Two Sides The reduced number of competitors in the market causes the independent dealers to keep a closer tab on the approach employed by smaller firms and their larger counterparts. Pearson-Kelly Technology of Springfield, Missouri, notes smaller competitors\u2019 low overhead enables them to be more price-competitive, while the larger dealers tend to have more ample resources. \u201cWe have made strategic partnerships that we leverage, and have made investments in staff, software and other resources that have helped us remain competitive while still differentiating ourselves as a company,\u201d Pearson-Kelly wrote. \u201cAll of our marketing efforts, vendor relationships, strategic planning, and support are how we are meeting this challenge head-on\u2014and winning\u2014and continue our steady growth.\u201d One of the growing trends being seen by imageOne of Oak Park, Michigan, is the penchant for customers to need more information and internal approvals to make buying decisions. \u201cWe have adjusted our pipeline goals to reflect these longer sales cycles and continue to serve as a trusted advisor to our customers and prospects, providing information and resources for strategic decision making,\u201d the dealer reported.<\/p>\n","protected":false},"author":166,"featured_media":37717,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1650,82,87,1638],"tags":[2738,3764,3189,3654,2265,3319,1986],"_links":{"self":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/37716"}],"collection":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/users\/166"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/comments?post=37716"}],"version-history":[{"count":4,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/37716\/revisions"}],"predecessor-version":[{"id":37732,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/37716\/revisions\/37732"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/media\/37717"}],"wp:attachment":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/media?parent=37716"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/categories?post=37716"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/tags?post=37716"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}