{"id":35633,"date":"2019-08-08T07:32:06","date_gmt":"2019-08-08T14:32:06","guid":{"rendered":"https:\/\/www.enxmag.com\/twii\/?p=35633"},"modified":"2019-08-08T07:32:08","modified_gmt":"2019-08-08T14:32:08","slug":"axcient-launches-marketing-enablement-portal-for-msps","status":"publish","type":"post","link":"https:\/\/www.enxmag.com\/twii\/news\/2019\/08\/axcient-launches-marketing-enablement-portal-for-msps\/","title":{"rendered":"Axcient Launches Marketing Enablement Portal for MSPs"},"content":{"rendered":"\n<p><em>Denver (Aug. 06, 2019)<\/em> \u2014 Axcient, a leader in business availability and cloud migration solutions for Managed Service Providers (MSPs), today revealed the Axcient Marketing Portal (AMP), a new marketing enablement tool for its partner community. AMP was designed to enable MSPs to build comprehensive marketing programs simply and scale their company\u2019s marketing efforts. The announcement was made in conjunction with CompTIA\u2019s 2019 ChannelCon event taking place this week in Las Vegas.<\/p>\n\n\n\n<p>\u201cMSPs are masters at managing their clients\u2019 IT environments, and they often don\u2019t have the time or resources to market their business,\u201d said Angus Robertson, chief revenue officer at Axcient. \u201cAs a value-add to our partner community, we are excited to introduce AMP, our marketing enablement tool that will give MSPs access to content custom-built for their end clients. By helping MSPs market new solutions to their customers, it will enable them to better optimize their clients\u2019 businesses and build more robust technology stacks. This will ultimately drive more profitability for MSPs.\u201d<\/p>\n\n\n\n<p>Marketing is an essential function to drive more sales. However, it takes time and expertise to execute an effective marketing strategy, and it can take up a lot of money and resources that MSPs simply don\u2019t have. Axcient understands the value that marketing support and resources can provide. The powerful marketing tool provides partners with the comprehensive resources and marketing assets so MSPs can creatively and effectively position their companies in the market and enhance their brand without the additional headcount or associated cost. From customizable collateral to automated email campaigns, Axcient is providing partners with the marketing essentials.<\/p>\n\n\n\n<p>\u201cThe brandable Replibit content is awesome,\u201d said Steve Brewer, president at Data Tech Caf\u00e9 Inc. and an Axcient partner. \u201cIt makes my life and selling the solution so much easier.\u201d<\/p>\n\n\n\n<p>To view the AMP video, please click <a href=\"https:\/\/www.youtube.com\/watch?v=s8dA22LAhHo&amp;feature=youtu.be\">here<\/a>. <\/p>\n\n\n\n<p><strong>About Axcient<\/strong><br><a href=\"http:\/\/www.axcient.com\">Axcient<\/a> is an award-winning leader in business availability and cloud migration solutions for Managed Service Providers (MSPs). The Axcient Business Availability suite\u2014which includes Replibit, BRC, CloudFinder, Anchor, Fusion, and the Axcient Cloud\u2014enables MSPs to build secure technology stacks for their customers. Trusted by MSPs worldwide, Axcient protects businesses data and continuity in the event of security breaches, human error <g class=\"gr_ gr_8 gr-alert gr_gramm gr_inline_cards gr_disable_anim_appear Punctuation only-ins replaceWithoutSep\" id=\"8\" data-gr-id=\"8\">and<\/g> natural disasters. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Denver (Aug. 06, 2019) \u2014 Axcient, a leader in business availability and cloud migration solutions for Managed Service Providers (MSPs), today revealed the Axcient Marketing Portal (AMP), a new marketing enablement tool for its partner community. AMP was designed to enable MSPs to build comprehensive marketing programs simply and scale their company\u2019s marketing efforts. The announcement was made in conjunction with CompTIA\u2019s 2019 ChannelCon event taking place this week in Las Vegas. \u201cMSPs are masters at managing their clients\u2019 IT environments, and they often don\u2019t have the time or resources to market their business,\u201d said Angus Robertson, chief revenue officer at Axcient. \u201cAs a value-add to our partner community, we are excited to introduce AMP, our marketing enablement tool that will give MSPs access to content custom-built for their end clients. By helping MSPs market new solutions to their customers, it will enable them to better optimize their clients\u2019 businesses and build more robust technology stacks. This will ultimately drive more profitability for MSPs.\u201d Marketing is an essential function to drive more sales. However, it takes time and expertise to execute an effective marketing strategy, and it can take up a lot of money and resources that MSPs simply don\u2019t have. Axcient understands the value that marketing support and resources can provide. The powerful marketing tool provides partners with the comprehensive resources and marketing assets so MSPs can creatively and effectively position their companies in the market and enhance their brand without the additional headcount or associated cost. From customizable collateral to automated email campaigns, Axcient is providing partners with the marketing essentials. \u201cThe brandable Replibit content is awesome,\u201d said Steve Brewer, president at Data Tech Caf\u00e9 Inc. and an Axcient partner. \u201cIt makes my life and selling the solution so much easier.\u201d To view the AMP video, please click here. About AxcientAxcient is an award-winning leader in business availability and cloud migration solutions for Managed Service Providers (MSPs). The Axcient Business Availability suite\u2014which includes Replibit, BRC, CloudFinder, Anchor, Fusion, and the Axcient Cloud\u2014enables MSPs to build secure technology stacks for their customers. Trusted by MSPs worldwide, Axcient protects businesses data and continuity in the event of security breaches, human error and natural disasters.<\/p>\n","protected":false},"author":66,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[86],"tags":[3574],"_links":{"self":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/35633"}],"collection":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/users\/66"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/comments?post=35633"}],"version-history":[{"count":1,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/35633\/revisions"}],"predecessor-version":[{"id":35634,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/35633\/revisions\/35634"}],"wp:attachment":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/media?parent=35633"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/categories?post=35633"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/tags?post=35633"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}