![\"\"](\"https:\/\/www.enxmag.com\/twii\/wp-content\/uploads\/2019\/05\/Hunter-Woolfolk.jpg\")
A dealership such as DOCUmation is quite methodical when\nadding a new offering to its menu, and with good reason. Any new products need\nto meet two criteria: one, it must definitely fill a need for customers. The\ndealer, with its headquarters in San Antonio, does not subscribe to the \u201cme,\ntoo\u201d philosophy; any new offering must serve a bona fide purpose for a strong\npercentage of clients, as opposed to a niche offering. <\/p>\n\n\n\n
A second criteria is the quality of the partner offering the\nproduct. DOCUmation is fully confident in the technology and support offered by\nRicoh, which in turn enables the dealer to provide the exceptional service its\nclients are accustomed to receiving.<\/p>\n\n\n\n
Dealer Approved<\/strong><\/p>\n\n\n\n \u201cWe are staying in a holding pattern until we are However, when Ricoh calls, Woolfolk is definitely listening.\n\u201cI\u2019m hoping they will call to say they have something really cool,\u201d he said. \u201cTheir\ntrack record is flawless with us at this point. We\u2019ll keep selling it.\u201d<\/p>\n\n\n\n While Woodhull LLC feels it is fairly current with all of\nthe primary future office technologies, there are subsets the Springboro,\nOhio-headquartered firm is exploring. Marketing Manager Robert Woodhull notes\nthe dealer has some interest in 3D scanners, which has applications for a\nnumber of its key customer verticals, including manufacturing.<\/p>\n\n\n\n \u201cWhat we\u2019re really seeing is the evolution of the\nmultifunction device, with software solutions offered by the manufacturers\nthemselves,\u201d Woodhull added. \u201cThis makes for easier installations and training\nis more seamless, because they\u2019re already used to those user interfaces. But\nnothing in my mind jumps at me as a must-add in the next two years.\u201d<\/p>\n\n\n\n Subscription-based\nBilling<\/strong><\/p>\n\n\n\n Plus Inc., the pride of Greenville, South Carolina, is not\neyeing any future technologies at the moment per se, but is embracing the era\nof subscription services. President David Carson notes how the millennial\ngeneration is hard wired into subscription-based services, with the mobile\nphone at its genesis. <\/p>\n\n\n\n \u201cWe\u2019re seeing a big migration in our thought process of\nsubscription-based services with a flat rate,\u201d Carson remarked. \u201cEven with\nprinters: 10,000 pages per month copiers, 5,000 color pages a month, 5,000\nblack. It costs you $500 a month and it covers everything. That\u2019s kind of a big\nfocus for us.\u201d<\/p>\n\n\n\n The challenge comes with compensation plans for sales reps,\nhe added. Carson opposes the traditional method of compensating reps for\nselling copiers that generate a high volume of clicks.<\/p>\n\n\n\n \u201cIt\u2019s sometimes difficult to get the reps to concentrate on\nthe smaller products with the subscriptions. The only way you\u2019re really going\nto do that is to make sure you get them part of that recurring revenue on a\nregular basis,\u201d he said. \u201cWe\u2019ve got to start looking at models that compensate\nthem more on monthly revenues that those things are generating in order to\ncompensate for the loss of selling copiers and printers. That\u2019s going to gradually\ngo away.\u201d<\/p>\n\n\n\n Expanding\nAccessibility<\/strong><\/p>\n\n\n\n Jon Evans, director of solutions architecture for Impact,\nbelieves their offerings will continue to expand, as certain technologies have\nfinancial barriers to entry that make it cost-prohibitive for the SMB market to\npurchase and implement on its own. This has been evident through the years with\nenterprise content and document management, capture and business process\nmanagement (to name a few) debuting as Fortune 100 technology. But as the\nmarket evolved and R&D costs were covered for the manufacturers, the\ntechnology was made available on different licensing models. Impact pounced on\nthat opportunity and took it to their market.<\/p>\n\n\n\n \u201cWe have no reason to believe this won\u2019t repeat itself with technologies\nsuch as AI integration into BPA, RPA and custom applications,\u201d Evans said. \u201cMore\naccessibility through API to services at Google and Microsoft will ultimately\nmake their way into custom apps built in rapid deployment models. There will be\nmore attended RPA solutions that create digital co-workers, assisting humans in\ndata process and entry, reporting, and all manner of repetitive non-cognitive\ntasks. For ERP, we are looking to expand our portfolio to fit other verticals\nlike healthcare and logistics, eventually offering HRIS, CRM and TMS systems.<\/p>\n\n\n\n \u201cWe\nare constantly watching the evolution of AI, which will likely expand\nexponentially in the next two to five years. Soon enough, we\u2019ll start looking\nat the cognitive processes to identify how to offload those to smarter, more\nnimble next-level solutions. We are very excited for the future, both near\nand far.\u201d<\/p>\n\n\n\n LDI\nColor ToolBox of New York City expects to grow and verticalize some of its more\nesoteric technologies to make them more appealing to its customer base. \u201cIn\neach client engagement, we learn more about how our customers want to adapt and\nsecure the technology for uses in different areas of their business,\u201d said\nBrian Gertler, senior vice president. \u201cIt also informs us on the areas to ramp\nup to provide the appropriate levels of support.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":" As we put a wrap on our June state of the industry focus on the future office\/smart office platform, we\u2019ve asked our dealer panel to provide their views on what tomorrow may hold for their product and service portfolio. A dealership such as DOCUmation is quite methodical when adding a new offering to its menu, and with good reason. Any new products need to meet two criteria: one, it must definitely fill a need for customers. The dealer, with its headquarters in San Antonio, does not subscribe to the \u201cme, too\u201d philosophy; any new offering must serve a bona fide purpose for a strong percentage of clients, as opposed to a niche offering. A second criteria is the quality of the partner offering the product. DOCUmation is fully confident in the technology and support offered by Ricoh, which in turn enables the dealer to provide the exceptional service its clients are accustomed to receiving. Dealer Approved \u201cWe are staying in a holding pattern until we are proven that a technology is needed, and we have the confidence that we\u2019ll be able to provide that same level of service,\u201d noted Hunter Woolfolk, co-president. \u201cThat\u2019s the fear of branching out, that we would get in a place that would ruin our reputation. But a lot of technologies intrigue me. I just don\u2019t want to be doing what all of the other dealers are doing.\u201d However, when Ricoh calls, Woolfolk is definitely listening. \u201cI\u2019m hoping they will call to say they have something really cool,\u201d he said. \u201cTheir track record is flawless with us at this point. We\u2019ll keep selling it.\u201d While Woodhull LLC feels it is fairly current with all of the primary future office technologies, there are subsets the Springboro, Ohio-headquartered firm is exploring. Marketing Manager Robert Woodhull notes the dealer has some interest in 3D scanners, which has applications for a number of its key customer verticals, including manufacturing. \u201cWhat we\u2019re really seeing is the evolution of the multifunction device, with software solutions offered by the manufacturers themselves,\u201d Woodhull added. \u201cThis makes for easier installations and training is more seamless, because they\u2019re already used to those user interfaces. But nothing in my mind jumps at me as a must-add in the next two years.\u201d Subscription-based Billing Plus Inc., the pride of Greenville, South Carolina, is not eyeing any future technologies at the moment per se, but is embracing the era of subscription services. President David Carson notes how the millennial generation is hard wired into subscription-based services, with the mobile phone at its genesis. \u201cWe\u2019re seeing a big migration in our thought process of subscription-based services with a flat rate,\u201d Carson remarked. \u201cEven with printers: 10,000 pages per month copiers, 5,000 color pages a month, 5,000 black. It costs you $500 a month and it covers everything. That\u2019s kind of a big focus for us.\u201d The challenge comes with compensation plans for sales reps, he added. Carson opposes the traditional method of compensating reps for selling copiers that generate a high volume of clicks. \u201cIt\u2019s sometimes difficult to get the reps to concentrate on the smaller products with the subscriptions. The only way you\u2019re really going to do that is to make sure you get them part of that recurring revenue on a regular basis,\u201d he said. \u201cWe\u2019ve got to start looking at models that compensate them more on monthly revenues that those things are generating in order to compensate for the loss of selling copiers and printers. That\u2019s going to gradually go away.\u201d Expanding Accessibility Jon Evans, director of solutions architecture for Impact, believes their offerings will continue to expand, as certain technologies have financial barriers to entry that make it cost-prohibitive for the SMB market to purchase and implement on its own. This has been evident through the years with enterprise content and document management, capture and business process management (to name a few) debuting as Fortune 100 technology. But as the market evolved and R&D costs were covered for the manufacturers, the technology was made available on different licensing models. Impact pounced on that opportunity and took it to their market. \u201cWe have no reason to believe this won\u2019t repeat itself with technologies such as AI integration into BPA, RPA and custom applications,\u201d Evans said. \u201cMore accessibility through API to services at Google and Microsoft will ultimately make their way into custom apps built in rapid deployment models. There will be more attended RPA solutions that create digital co-workers, assisting humans in data process and entry, reporting, and all manner of repetitive non-cognitive tasks. For ERP, we are looking to expand our portfolio to fit other verticals like healthcare and logistics, eventually offering HRIS, CRM and TMS systems. \u201cWe are constantly watching the evolution of AI, which will likely expand exponentially in the next two to five years. Soon enough, we\u2019ll start looking at the cognitive processes to identify how to offload those to smarter, more nimble next-level solutions. We are very excited for the future, both near and far.\u201d LDI Color ToolBox of New York City expects to grow and verticalize some of its more esoteric technologies to make them more appealing to its customer base. \u201cIn each client engagement, we learn more about how our customers want to adapt and secure the technology for uses in different areas of their business,\u201d said Brian Gertler, senior vice president. \u201cIt also informs us on the areas to ramp up to provide the appropriate levels of support.\u201d<\/p>\n","protected":false},"author":166,"featured_media":34534,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1650,82,87,1638],"tags":[1186,2348,715,2242,795],"_links":{"self":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/35166"}],"collection":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/users\/166"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/comments?post=35166"}],"version-history":[{"count":2,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/35166\/revisions"}],"predecessor-version":[{"id":35168,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/35166\/revisions\/35168"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/media\/34534"}],"wp:attachment":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/media?parent=35166"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/categories?post=35166"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/tags?post=35166"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}![\"\"](\"https:\/\/www.enxmag.com\/twii\/wp-content\/uploads\/2019\/05\/Robert-Woodhull.jpg\")
![\"\"](\"https:\/\/www.enxmag.com\/twii\/wp-content\/uploads\/2019\/05\/David-Carson.jpg\")
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