{"id":32596,"date":"2019-01-03T08:16:20","date_gmt":"2019-01-03T16:16:20","guid":{"rendered":"https:\/\/www.enxmag.com\/twii\/?p=32596"},"modified":"2019-01-03T08:16:20","modified_gmt":"2019-01-03T16:16:20","slug":"ringing-in-the-new-year-with-a-look-at-trends-to-watch-in-2019","status":"publish","type":"post","link":"https:\/\/www.enxmag.com\/twii\/feature-articles\/2019\/01\/ringing-in-the-new-year-with-a-look-at-trends-to-watch-in-2019\/","title":{"rendered":"Ringing in the New Year with a Look at Trends to Watch in 2019"},"content":{"rendered":"
\"\"

Nick Capparelli, LEAF Commercial Capital<\/p><\/div>\n

Easily, the most difficult days of the year to find motivation and energy are the first few trips to the office following the long holiday season.<\/p>\n

Fear not, the gift wrap, party eyeglasses and sugar cookies may be a distant memory, but we\u2019ve assembled a cast of industry heavyweights to shake off the cobwebs and get you back into industry mode. As you finally finish answering emails and setting up appointments for the first full week of January, we\u2019ll help you get back up to lap speed with an overview of some of the major talking points that will shape 2019 and beyond in the office technology sector.<\/p>\n

Product line expansion is on the radar for many dealers as technology and office product digital convergence continues to accelerate, says Nick Capparelli, managing director for LEAF Commercial Capital. He notes that office equipment dealers are either hiring or entering into joint ventures with technology teams to expand their technology prowess.<\/p>\n

Tailored Solutions<\/strong><\/p>\n

\u201cBeyond just expanding and adapting existing services, the most successful providers will apply their industry experience to developing tailored, integrated solutions that address a wider range of needs across the enterprise,\u201d Capparelli said. \u201cTechnology IQ will be a differentiator, not only with customers but also in the dealer\u2019s back office. Streamlining processes and increasing use of technology APIs will promote more seamless communication with customers and third-party service providers. This will result in enhanced service and greater perceived value.\u201d<\/p>\n

It stands to reason that securing access to the necessary capital, in light of expanded acquisition activity, is critical for success. Capparelli believes it\u2019s important to engage a primary, industry-experienced source for most or all of these capital needs \u2013 inventory, hiring, marketing and new locations.<\/p>\n

\u201cOtherwise, you risk getting a confusing patchwork of various capital sources that may or may not understand the office products industry,\u201d he said. \u201cThis can result in increased costs, missed opportunities and even harm to a dealer\u2019s reputation. As office products businesses consolidate, some equipment financing companies have already stepped up to meet this need for an integrated, value-added source of capital and expertise, a trend which should continue.\u201d<\/p>\n

\"\"

Sammy Kinlaw, Lexmark<\/p><\/div>\n

One of the growing trends is the cross-pollination of partners, notes Sammy Kinlaw, vice president, worldwide channel and OEM sales for Lexmark. Partners who once only sold print are moving into the Internet of Things (IoT) world, while others who historically sold PCs are now picking up print. Kinlaw notes that as markets decline and revenues shrink, Lexmark partners will continue to look for new ways to achieve revenue goals and margins.<\/p>\n

\u201cThe partner community is smart and efficient,\u201d he said. \u201cThe players in this business today are consistently reinventing themselves.\u00a0Not all will make it, but most will. Based on the distributor events I\u2019ve recently attended, they are open-minded about growing print and the Lexmark brand.\u00a0I\u2019m predicting growth for Lexmark in 2019.\u201d<\/p>\n

Skirting A3 Reliance<\/strong><\/p>\n

\"\"

Darren Metz, Novatech CEO<\/p><\/div>\n

One trend that is continuing to have ramifications for many dealers is the ongoing decline of the selling-price-per-unit of the office copier, says Darren Metz, CEO of Nashville, TN-based Novatech. Metz feels it is paramount for dealers to change their revenue mix so that A3 represents less than 50 percent of the take.<\/p>\n

\u201cThe A3 MFPs will always be an important part of any MPS play, but I think a lot of dealers talk about MPS, managed IT,\u201d he said. \u201cLook at their numbers; I see a lot of them in the acquisition business, and with a lot of the dealers we\u2019re looking at, 90 percent of their revenue is still coming from the office copier. They say they\u2019re into managed print, but they\u2019re really doing old school copier leasing. Some have been successful at getting away from it, but many of those who cling to that as their sole revenue stream are looking at flat to declining revenues.\u201d<\/p>\n

Going Off-Click<\/strong><\/p>\n

\"\"

Mike Marusic, Sharp<\/p><\/div>\n

Mike Marusic, president and CEO of Sharp Imaging and Information Company of America (SIICA), predicts that 2019 will see dealers pursuing other elements of a company\u2019s information technology rather than sticking to the traditional model of managing clicks and service rates.<\/p>\n

\u201cDealers who are not yet into managed network services should quickly study how they can enter this market, as it can serve as a portal to other parts of their customers\u2019 business,\u201d he said. \u201cIt is the IT version of managing clicks and service support. Overall, as dealers adjust their model and think of new ways to serve their customers, this will allow them to interact more with other technologies, such as laptops, routers and other equipment that connect with MFPs.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

Easily, the most difficult days of the year to find motivation and energy are the first few trips to the office following the long holiday season. Fear not, the gift wrap, party eyeglasses and sugar cookies may be a distant memory, but we\u2019ve assembled a cast of industry heavyweights to shake off the cobwebs and get you back into industry mode. As you finally finish answering emails and setting up appointments for the first full week of January, we\u2019ll help you get back up to lap speed with an overview of some of the major talking points that will shape 2019 and beyond in the office technology sector. Product line expansion is on the radar for many dealers as technology and office product digital convergence continues to accelerate, says Nick Capparelli, managing director for LEAF Commercial Capital. He notes that office equipment dealers are either hiring or entering into joint ventures with technology teams to expand their technology prowess. Tailored Solutions \u201cBeyond just expanding and adapting existing services, the most successful providers will apply their industry experience to developing tailored, integrated solutions that address a wider range of needs across the enterprise,\u201d Capparelli said. \u201cTechnology IQ will be a differentiator, not only with customers but also in the dealer\u2019s back office. Streamlining processes and increasing use of technology APIs will promote more seamless communication with customers and third-party service providers. This will result in enhanced service and greater perceived value.\u201d It stands to reason that securing access to the necessary capital, in light of expanded acquisition activity, is critical for success. Capparelli believes it\u2019s important to engage a primary, industry-experienced source for most or all of these capital needs \u2013 inventory, hiring, marketing and new locations. \u201cOtherwise, you risk getting a confusing patchwork of various capital sources that may or may not understand the office products industry,\u201d he said. \u201cThis can result in increased costs, missed opportunities and even harm to a dealer\u2019s reputation. As office products businesses consolidate, some equipment financing companies have already stepped up to meet this need for an integrated, value-added source of capital and expertise, a trend which should continue.\u201d One of the growing trends is the cross-pollination of partners, notes Sammy Kinlaw, vice president, worldwide channel and OEM sales for Lexmark. Partners who once only sold print are moving into the Internet of Things (IoT) world, while others who historically sold PCs are now picking up print. Kinlaw notes that as markets decline and revenues shrink, Lexmark partners will continue to look for new ways to achieve revenue goals and margins. \u201cThe partner community is smart and efficient,\u201d he said. \u201cThe players in this business today are consistently reinventing themselves.\u00a0Not all will make it, but most will. Based on the distributor events I\u2019ve recently attended, they are open-minded about growing print and the Lexmark brand.\u00a0I\u2019m predicting growth for Lexmark in 2019.\u201d Skirting A3 Reliance One trend that is continuing to have ramifications for many dealers is the ongoing decline of the selling-price-per-unit of the office copier, says Darren Metz, CEO of Nashville, TN-based Novatech. Metz feels it is paramount for dealers to change their revenue mix so that A3 represents less than 50 percent of the take. \u201cThe A3 MFPs will always be an important part of any MPS play, but I think a lot of dealers talk about MPS, managed IT,\u201d he said. \u201cLook at their numbers; I see a lot of them in the acquisition business, and with a lot of the dealers we\u2019re looking at, 90 percent of their revenue is still coming from the office copier. They say they\u2019re into managed print, but they\u2019re really doing old school copier leasing. Some have been successful at getting away from it, but many of those who cling to that as their sole revenue stream are looking at flat to declining revenues.\u201d Going Off-Click Mike Marusic, president and CEO of Sharp Imaging and Information Company of America (SIICA), predicts that 2019 will see dealers pursuing other elements of a company\u2019s information technology rather than sticking to the traditional model of managing clicks and service rates. \u201cDealers who are not yet into managed network services should quickly study how they can enter this market, as it can serve as a portal to other parts of their customers\u2019 business,\u201d he said. \u201cIt is the IT version of managing clicks and service support. Overall, as dealers adjust their model and think of new ways to serve their customers, this will allow them to interact more with other technologies, such as laptops, routers and other equipment that connect with MFPs.\u201d<\/p>\n","protected":false},"author":166,"featured_media":32405,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1650,82,87,1638],"tags":[3049],"_links":{"self":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/32596"}],"collection":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/users\/166"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/comments?post=32596"}],"version-history":[{"count":1,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/32596\/revisions"}],"predecessor-version":[{"id":32597,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/32596\/revisions\/32597"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/media\/32405"}],"wp:attachment":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/media?parent=32596"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/categories?post=32596"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/tags?post=32596"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}