{"id":24362,"date":"2017-06-22T10:01:47","date_gmt":"2017-06-22T17:01:47","guid":{"rendered":"http:\/\/www.enxmag.com\/twii\/?p=24362"},"modified":"2017-07-07T06:50:32","modified_gmt":"2017-07-07T13:50:32","slug":"serving-others-provides-rewards-for-difference-maker-richardson","status":"publish","type":"post","link":"https:\/\/www.enxmag.com\/twii\/feature-articles\/2017\/06\/serving-others-provides-rewards-for-difference-maker-richardson\/","title":{"rendered":"Serving Others Provides Rewards for Difference Maker Richardson"},"content":{"rendered":"<p>There is a basic adage in our approach to not only business but life as well, that seems to trip up many people: Treat others the way you would want to be treated. It\u2019s something we\u2019re all taught by the time we enter elementary school. Those who fail to follow such a basic guideline somehow lack empathy and miss out on the big picture perspective.<\/p>\n<p>Rob Richardson feeds off that mantra. The founder and owner of Allied Document Solutions &amp; Services (ads-s) in Swedesboro, NJ, further underscores the importance of going above and beyond for those in his personal and professional life. Those who can be relied upon, in turn, can be assured of the same consideration in kind.<\/p>\n<div id=\"attachment_23551\" style=\"width: 160px\" class=\"wp-caption alignleft\"><img aria-describedby=\"caption-attachment-23551\" loading=\"lazy\" class=\"wp-image-23551 size-full\" src=\"http:\/\/www.enxmag.com\/twii\/wp-content\/uploads\/2017\/04\/Rob-Richardson.jpg\" alt=\"\" width=\"150\" height=\"200\" \/><p id=\"caption-attachment-23551\" class=\"wp-caption-text\">Rob Richardson, Allied Document Solutions and Services (ads-s)<\/p><\/div>\n<p>\u201cYou can never have enough friends out there and I have literally hundreds of contacts that I have compiled over the years that I can reach out to at any given time for assistance or guidance,\u201d Richardson said.<\/p>\n<p>The 2017 <em>ENX Magazine<\/em> Difference Maker recognizes that this industry is as much about people as it is profit. \u201cThis is a relationship-based industry and I can say that we have done an excellent job of client retention as a result of our approach,\u201d Richardson added.<\/p>\n<p>Richardson was hired out of college by Digital Equipment Corp. (\u201cI\u2019m convinced they were tired of me calling HR every other day, asking them to hire me,\u201d he noted). But when that company switched its approach, Richardson\u2014on the advice of a family friend, switched to selling consumables. In subsequent years, he migrated to service and printer-related devices before moving into higher end MFPs and copiers. In 1994, he founded ads-s, which has grown from a transactional provider of printing supplies to a full-service imaging and printing solutions provider. Six years ago, he joined the Business Technology Association to gain a better understanding of the copier market.<\/p>\n<p>Being able to solve the business needs of his clients is perhaps the most satisfying aspect of Richardson\u2019s work. \u201cPulling the resources of our team, as well as the manufacturers, and then ultimately presenting a solution that provides value to the end users is very rewarding,\u201d he said.<\/p>\n<p>The 2016 campaign was an eventful one for both Richardson and ads-s. He became president of BTA National, which feeds into his love of networking and learning. And ads-s status as an HP Premier Partner puts it in an elite class of dealers who can sell and support HP\u2019s new A3 line. The company also entered document management and secured a partnership with Intellinetics, while Richardson himself joined the Office Printing Strategies Group (OPSG) peer group.<\/p>\n<p>\u201cI\u2019ve learned a great deal from these fellow dealers in a few short months,\u201d Richardson noted.<\/p>\n<p>Even as Richardson enters his 23<sup>rd<\/sup> year with ads-s, his ongoing goals are to grow and evolve. \u201cThe book has not ended\u2014there is more to learn and do,\u201d he said. \u201cThis wisdom and knowledge then needs to be shared with the team, clients and our vendor\/manufacturer partners.\u201d<\/p>\n<p>Free time is a precious commodity for Richardson, and he loves to spend it with his better half, Christie, and their four children. The Richardsons enjoy their annual spring skiing adventure (this spring it was Winter Park, CO), followed in the summer by a trip to the ocean or a lake. This year\u2019s adventure sees 32 family members bound for Lake Gaston, which borders Virginia and North Carolina.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>There is a basic adage in our approach to not only business but life as well, that seems to trip up many people: Treat others the way you would want to be treated. It\u2019s something we\u2019re all taught by the time we enter elementary school. Those who fail to follow such a basic guideline somehow lack empathy and miss out on the big picture perspective. Rob Richardson feeds off that mantra. The founder and owner of Allied Document Solutions &amp; Services (ads-s) in Swedesboro, NJ, further underscores the importance of going above and beyond for those in his personal and professional life. Those who can be relied upon, in turn, can be assured of the same consideration in kind. \u201cYou can never have enough friends out there and I have literally hundreds of contacts that I have compiled over the years that I can reach out to at any given time for assistance or guidance,\u201d Richardson said. The 2017 ENX Magazine Difference Maker recognizes that this industry is as much about people as it is profit. \u201cThis is a relationship-based industry and I can say that we have done an excellent job of client retention as a result of our approach,\u201d Richardson added. Richardson was hired out of college by Digital Equipment Corp. (\u201cI\u2019m convinced they were tired of me calling HR every other day, asking them to hire me,\u201d he noted). But when that company switched its approach, Richardson\u2014on the advice of a family friend, switched to selling consumables. In subsequent years, he migrated to service and printer-related devices before moving into higher end MFPs and copiers. In 1994, he founded ads-s, which has grown from a transactional provider of printing supplies to a full-service imaging and printing solutions provider. Six years ago, he joined the Business Technology Association to gain a better understanding of the copier market. Being able to solve the business needs of his clients is perhaps the most satisfying aspect of Richardson\u2019s work. \u201cPulling the resources of our team, as well as the manufacturers, and then ultimately presenting a solution that provides value to the end users is very rewarding,\u201d he said. The 2016 campaign was an eventful one for both Richardson and ads-s. He became president of BTA National, which feeds into his love of networking and learning. And ads-s status as an HP Premier Partner puts it in an elite class of dealers who can sell and support HP\u2019s new A3 line. The company also entered document management and secured a partnership with Intellinetics, while Richardson himself joined the Office Printing Strategies Group (OPSG) peer group. \u201cI\u2019ve learned a great deal from these fellow dealers in a few short months,\u201d Richardson noted. Even as Richardson enters his 23rd year with ads-s, his ongoing goals are to grow and evolve. \u201cThe book has not ended\u2014there is more to learn and do,\u201d he said. \u201cThis wisdom and knowledge then needs to be shared with the team, clients and our vendor\/manufacturer partners.\u201d Free time is a precious commodity for Richardson, and he loves to spend it with his better half, Christie, and their four children. The Richardsons enjoy their annual spring skiing adventure (this spring it was Winter Park, CO), followed in the summer by a trip to the ocean or a lake. This year\u2019s adventure sees 32 family members bound for Lake Gaston, which borders Virginia and North Carolina. &nbsp;<\/p>\n","protected":false},"author":166,"featured_media":23551,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1650,82,84,1638],"tags":[3183],"_links":{"self":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/24362"}],"collection":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/users\/166"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/comments?post=24362"}],"version-history":[{"count":4,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/24362\/revisions"}],"predecessor-version":[{"id":24384,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/24362\/revisions\/24384"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/media\/23551"}],"wp:attachment":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/media?parent=24362"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/categories?post=24362"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/tags?post=24362"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}