{"id":24189,"date":"2017-06-08T07:29:54","date_gmt":"2017-06-08T14:29:54","guid":{"rendered":"http:\/\/www.enxmag.com\/twii\/?p=24189"},"modified":"2017-06-08T07:29:54","modified_gmt":"2017-06-08T14:29:54","slug":"canons-new-videos-showcase-imaging-technologies","status":"publish","type":"post","link":"https:\/\/www.enxmag.com\/twii\/news\/2017\/06\/canons-new-videos-showcase-imaging-technologies\/","title":{"rendered":"Canon’s New Videos Showcase Imaging Technologies"},"content":{"rendered":"

Melville, NY (June 5, 2017)<\/em> \u2014 Expanding viewers\u2019 horizons through technology, Canon U.S.A., a leader in digital imaging solutions, is pushing its creative boundaries with two new \u201cCanon See Impossible\u201d videos that celebrate Canon\u2019s commitment to making the seemingly impossible possible. Available for viewing now on the Canon U.S.A. website, these two new videos, \u201cSee Beyond Darkness\u201d and \u201cSee the Light,\u201d\u00a0 showcase the capabilities of Canon imaging technology which enables researchers, professional photographers, cinematographers and enthusiasts to shoot impactful clear and crisp imagery, even when masked in darkness due to extremely low-light conditions.<\/p>\n

\u201cSee Beyond Darkness\u201d<\/strong>
\nIn \u201cSee Beyond Darkness,\u201d<\/a> the impossible assignment for Director of Photography Andy Casagrande was to record images of a rare biofluorescent turtle found only in the remote, unspoiled reefs of the Solomon Islands. The low-light capabilities of Canon\u2019s ME20F-SH Multipurpose Camera and EOS-1D X DSLR camera enabled researchers to capture vivid images without disturbing the natural environment.<\/p>\n

\u201cTo have Canon step in and facilitate an expedition like \u201cSee Beyond Darkness\u201d is incredible. It\u2019s the perfect marriage of cinema and science,\u201d said Casagrande. \u201cWhen you pair those two together, the opportunities are endless. You can inspire the world to care about the planet.\u201d<\/p>\n

\u201cThis technology allows us to see things that are beyond human perception. We\u2019re seeing creatures and coral and turtles that we never knew existed,\u201d said Klaus Obermeyer, director of \u201cSee Beyond Darkness.\u201d \u201cWe always knew the underwater world is something mysterious, but when you\u2019re taking a camera in that can see in the dark, it\u2019s truly, truly a rare opportunity.\u201d<\/p>\n

\u201cSee The Light\u201d<\/strong>
\nIn \u201cSee the Light,\u201d<\/a> Canon\u2019s technology captured the beauty of bioluminescent creatures under the sea, the grandeur of the extremely difficult-to-photograph Aurora Borealis (Northern Lights), and the wonder of the earth from far above it.<\/p>\n

Each video cinematically illustrates Canon\u2019s dedication to developing leading-edge technology that can provide creative thinkers the tools needed to teach, show, and capture for the world some of its most unexplored locations. The technology used by Canon to create these videos takes viewers to seemingly impossible dark places that were previously beyond what the human eye could see and technology could perceive. Specifically, the remarkable advancement in low-light technology found in the Canon ME20F-SH Multi-Purpose camera plays a feature role in the two new videos. Furthermore, Canon\u2019s EOS C300 Mark II, ME20F-SH, and EOS C500 were used to capture all of the imagery in \u201cSee The Light.\u201d<\/p>\n

\u201cCanon is proud to create products and technologies that support its customers in pushing the limits of what\u2019s possible,\u201d said Yuichi Ishizuka, president and COO, Canon U.S.A. Inc. \u201cIt is our responsibility to our customers and our planet to look beyond today and imagine a better tomorrow.\u201d<\/p>\n

###<\/p>\n

About Canon U.S.A.<\/strong>
\nCanon U.S.A. Inc.<\/a>, is a leading provider of consumer, business-to-business, and industrial digital imaging solutions to the United States and to Latin America and the Caribbean markets. With approximately $29 billion in global revenue, its parent company, Canon Inc. (NYSE:CAJ), ranks third overall in U.S. patents granted in 2016. Canon U.S.A. is committed to the highest level of customer satisfaction and loyalty, providing 100 percent U.S.-based consumer service and support for all of the products it distributes in the United States. Canon U.S.A. is dedicated to its Kyosei philosophy of social and environmental responsibility. In 2014, the Canon Americas Headquarters secured LEED Gold certification, a recognition for the design, construction, operations, \u001band maintenance of high-performance green buildings.<\/p>\n","protected":false},"excerpt":{"rendered":"

Melville, NY (June 5, 2017) \u2014 Expanding viewers\u2019 horizons through technology, Canon U.S.A., a leader in digital imaging solutions, is pushing its creative boundaries with two new \u201cCanon See Impossible\u201d videos that celebrate Canon\u2019s commitment to making the seemingly impossible possible. Available for viewing now on the Canon U.S.A. website, these two new videos, \u201cSee Beyond Darkness\u201d and \u201cSee the Light,\u201d\u00a0 showcase the capabilities of Canon imaging technology which enables researchers, professional photographers, cinematographers and enthusiasts to shoot impactful clear and crisp imagery, even when masked in darkness due to extremely low-light conditions. \u201cSee Beyond Darkness\u201d In \u201cSee Beyond Darkness,\u201d the impossible assignment for Director of Photography Andy Casagrande was to record images of a rare biofluorescent turtle found only in the remote, unspoiled reefs of the Solomon Islands. The low-light capabilities of Canon\u2019s ME20F-SH Multipurpose Camera and EOS-1D X DSLR camera enabled researchers to capture vivid images without disturbing the natural environment. \u201cTo have Canon step in and facilitate an expedition like \u201cSee Beyond Darkness\u201d is incredible. It\u2019s the perfect marriage of cinema and science,\u201d said Casagrande. \u201cWhen you pair those two together, the opportunities are endless. You can inspire the world to care about the planet.\u201d \u201cThis technology allows us to see things that are beyond human perception. We\u2019re seeing creatures and coral and turtles that we never knew existed,\u201d said Klaus Obermeyer, director of \u201cSee Beyond Darkness.\u201d \u201cWe always knew the underwater world is something mysterious, but when you\u2019re taking a camera in that can see in the dark, it\u2019s truly, truly a rare opportunity.\u201d \u201cSee The Light\u201d In \u201cSee the Light,\u201d Canon\u2019s technology captured the beauty of bioluminescent creatures under the sea, the grandeur of the extremely difficult-to-photograph Aurora Borealis (Northern Lights), and the wonder of the earth from far above it. Each video cinematically illustrates Canon\u2019s dedication to developing leading-edge technology that can provide creative thinkers the tools needed to teach, show, and capture for the world some of its most unexplored locations. The technology used by Canon to create these videos takes viewers to seemingly impossible dark places that were previously beyond what the human eye could see and technology could perceive. Specifically, the remarkable advancement in low-light technology found in the Canon ME20F-SH Multi-Purpose camera plays a feature role in the two new videos. Furthermore, Canon\u2019s EOS C300 Mark II, ME20F-SH, and EOS C500 were used to capture all of the imagery in \u201cSee The Light.\u201d \u201cCanon is proud to create products and technologies that support its customers in pushing the limits of what\u2019s possible,\u201d said Yuichi Ishizuka, president and COO, Canon U.S.A. Inc. \u201cIt is our responsibility to our customers and our planet to look beyond today and imagine a better tomorrow.\u201d ### About Canon U.S.A. Canon U.S.A. Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions to the United States and to Latin America and the Caribbean markets. With approximately $29 billion in global revenue, its parent company, Canon Inc. (NYSE:CAJ), ranks third overall in U.S. patents granted in 2016. Canon U.S.A. is committed to the highest level of customer satisfaction and loyalty, providing 100 percent U.S.-based consumer service and support for all of the products it distributes in the United States. Canon U.S.A. is dedicated to its Kyosei philosophy of social and environmental responsibility. In 2014, the Canon Americas Headquarters secured LEED Gold certification, a recognition for the design, construction, operations, \u001band maintenance of high-performance green buildings.<\/p>\n","protected":false},"author":66,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[86],"tags":[135],"_links":{"self":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/24189"}],"collection":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/users\/66"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/comments?post=24189"}],"version-history":[{"count":2,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/24189\/revisions"}],"predecessor-version":[{"id":24191,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/24189\/revisions\/24191"}],"wp:attachment":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/media?parent=24189"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/categories?post=24189"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/tags?post=24189"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}