{"id":16157,"date":"2016-01-28T13:43:01","date_gmt":"2016-01-28T18:43:01","guid":{"rendered":"http:\/\/www.enxmag.com\/twii\/?p=16157"},"modified":"2016-01-28T13:43:01","modified_gmt":"2016-01-28T18:43:01","slug":"efi-increases-its-investment-in-china-relocating-its-asia-pacific-hq-to-a-new-shanghai-high-tech-customer-experience-center","status":"publish","type":"post","link":"https:\/\/www.enxmag.com\/twii\/news\/2016\/01\/efi-increases-its-investment-in-china-relocating-its-asia-pacific-hq-to-a-new-shanghai-high-tech-customer-experience-center\/","title":{"rendered":"EFI Increases its Investment in China, Relocating its Asia-Pacific HQ to a New Shanghai High-Tech Customer Experience Center"},"content":{"rendered":"<p><em>(Fremont, CA)\u00a0January 28, 2016<\/em> &#8212; In its latest development to support its strong commitment to customers in the Asia-Pacific (APAC) region, Electronics For Imaging, Inc. (Nasdaq:EFII) has relocated its APAC headquarters from Singapore to a new, state-of-the-art facility in Shanghai. The recently constructed building in Shanghai&#8217;s Minhang district is more than twice the size of the company&#8217;s former APAC headquarters. And, it houses a new, high-tech customer experience center to provide real-life demonstrations of the productivity and quality advantages EFI&#8217;s advanced industrial inkjet, Fiery\u00ae digital production print technology and integrated MIS\/ERP workflow and Web-to-print software products offer.<\/p>\n<p>Located in one of the most dynamic cities in the world, the facility is a high-tech environment designed to provide a valuable showcase experience for visitors.<\/p>\n<p>&#8220;EFI&#8217;s brand new APAC headquarters strengthens our presence and provides a platform for further growth in a region where face-to-face interaction is extremely important,&#8221; said Stephen Green, EFI&#8217;s APAC vice president of sales. &#8220;It also offers a great working environment for our employees, something we work hard to do in all of our facilities around the globe.&#8221;<\/p>\n<p>Supporting customer expansion in a dynamic market<\/p>\n<p>The move to the new Shanghai facility is the latest EFI\u2122 investment in the region to address and support customers&#8217; ongoing success using EFI products. The company, which also has APAC facilities in Japan, Australia, New Zealand and India, continues to hire additional service, sales and R&amp;D\/product development staff in the region.<\/p>\n<p>In addition to serving the entire region, the new Shanghai facility directly supports growing business opportunities taking place in China, a nation that is on pace to become the world&#8217;s largest market for printing technology by 2017, according to industry vendor association NPES and print research organization PRIMIR.<\/p>\n<p>China already is one of the top countries for EFI&#8217;s Cretaprint\u00ae ceramic tile printers, print servers and inks. EFI Reggiani textile and VUTEk\u00ae superwide-format inkjet printers also have a strong, growing presence there. And, the company has recently introduced a range of value-priced, dedicated roll-to-roll LED printers featuring advanced material handling capabilities to the China market.<\/p>\n<p>EFI&#8217;s new Shanghai office and customer experience center is located in the Caohejing Pujiang Hi-Tech Park at Unit 01A\/01D, Building 9, No.2388, Chenhang Road, Minhang District, 201114 Shanghai. EFI will host a grand opening celebration on March 8. Additional information about EFI&#8217;s products and services in China and throughout the APAC region are available at www.efi.com\/zh-cn or www.efi.com.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>(Fremont, CA)\u00a0January 28, 2016 &#8212; In its latest development to support its strong commitment to customers in the Asia-Pacific (APAC) region, Electronics For Imaging, Inc. (Nasdaq:EFII) has relocated its APAC headquarters from Singapore to a new, state-of-the-art facility in Shanghai. The recently constructed building in Shanghai&#8217;s Minhang district is more than twice the size of the company&#8217;s former APAC headquarters. And, it houses a new, high-tech customer experience center to provide real-life demonstrations of the productivity and quality advantages EFI&#8217;s advanced industrial inkjet, Fiery\u00ae digital production print technology and integrated MIS\/ERP workflow and Web-to-print software products offer. Located in one of the most dynamic cities in the world, the facility is a high-tech environment designed to provide a valuable showcase experience for visitors. &#8220;EFI&#8217;s brand new APAC headquarters strengthens our presence and provides a platform for further growth in a region where face-to-face interaction is extremely important,&#8221; said Stephen Green, EFI&#8217;s APAC vice president of sales. &#8220;It also offers a great working environment for our employees, something we work hard to do in all of our facilities around the globe.&#8221; Supporting customer expansion in a dynamic market The move to the new Shanghai facility is the latest EFI\u2122 investment in the region to address and support customers&#8217; ongoing success using EFI products. The company, which also has APAC facilities in Japan, Australia, New Zealand and India, continues to hire additional service, sales and R&amp;D\/product development staff in the region. In addition to serving the entire region, the new Shanghai facility directly supports growing business opportunities taking place in China, a nation that is on pace to become the world&#8217;s largest market for printing technology by 2017, according to industry vendor association NPES and print research organization PRIMIR. China already is one of the top countries for EFI&#8217;s Cretaprint\u00ae ceramic tile printers, print servers and inks. EFI Reggiani textile and VUTEk\u00ae superwide-format inkjet printers also have a strong, growing presence there. And, the company has recently introduced a range of value-priced, dedicated roll-to-roll LED printers featuring advanced material handling capabilities to the China market. EFI&#8217;s new Shanghai office and customer experience center is located in the Caohejing Pujiang Hi-Tech Park at Unit 01A\/01D, Building 9, No.2388, Chenhang Road, Minhang District, 201114 Shanghai. EFI will host a grand opening celebration on March 8. Additional information about EFI&#8217;s products and services in China and throughout the APAC region are available at www.efi.com\/zh-cn or www.efi.com.<\/p>\n","protected":false},"author":67,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[86],"tags":[179],"_links":{"self":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/16157"}],"collection":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/users\/67"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/comments?post=16157"}],"version-history":[{"count":1,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/16157\/revisions"}],"predecessor-version":[{"id":16158,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/16157\/revisions\/16158"}],"wp:attachment":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/media?parent=16157"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/categories?post=16157"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/tags?post=16157"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}