{"id":12003,"date":"2015-04-16T08:44:47","date_gmt":"2015-04-16T12:44:47","guid":{"rendered":"http:\/\/www.enxmag.com\/twii\/?p=12003"},"modified":"2015-04-16T08:44:47","modified_gmt":"2015-04-16T12:44:47","slug":"forty-eight-hundred-phone-calls-a-year-can-equal-a-lot-of-dough","status":"publish","type":"post","link":"https:\/\/www.enxmag.com\/twii\/the-week-in-imaging-twii\/sales-and-service\/2015\/04\/forty-eight-hundred-phone-calls-a-year-can-equal-a-lot-of-dough\/","title":{"rendered":"Forty Eight Hundred Phone Calls a Year Can Equal a Lot of Dough!"},"content":{"rendered":"<p><img loading=\"lazy\" class=\"alignleft size-medium wp-image-12004\" src=\"http:\/\/www.enxmag.com\/twii\/wp-content\/uploads\/2015\/04\/guy-on-phone-300x168.jpg\" alt=\"guy on phone\" width=\"300\" height=\"168\" \/>Make the calls and the prospects will be there; Whether you\u2019re communicating via LinkedIn, sending e-mails, calling on the phone, or just knocking on doors, if you do the work, the prospects pool will only grow larger.<\/p>\n<p>A recent e-mail I received about the base metrics that sales people need to hit each week got me thinking.\u00a0 This particular e-mail stressed the fact that there needs to be 100 phone cold calls a week, which I&#8217;m in total agreement.\u00a0 Sometimes you&#8217;ll eat the bear and get more and sometimes the bear will eat you and you&#8217;ll make less. In any case all you need to do is come close and you&#8217;ll see better results.<\/p>\n<p>Let&#8217;s make that 100 calls a week right, then it&#8217;s 400 calls per month and 4,800 calls per year.\u00a0 That&#8217;s a lot of phone calls, however there may be a different way to look at those 4,800 calls.\u00a0Forget about your salary (if you get one), forget about the commissions and just associate a dollar cost to every call you make.\u00a0 Newbies, if you don&#8217;t like making calls, you can look at it this way. Every time you pick up the phone you&#8217;ll get $10, pick it up a\u00a0hundred times and you&#8217;ll get one thousand dollars. If you can last the first year and you make 4,800 calls then I would bet dollars to doughnuts that you&#8217;ll make a cool $50K! No bad, eh?<\/p>\n<p>For the seasoned reps, and that includes me, there are days (most days, they do call me the curmudgeon in the office for nothing)\u00a0when the last thing I want to do is pick up the phone.\u00a0 But, what if I associated $20 per phone call, those calls will then log me in at $100K per year.<\/p>\n<p>More importantly, what happens if you turn up the heat?\u00a0 Let&#8217;s say you bust the 4,800 calls by another 1,000.\u00a0 For newbies that&#8217;s an extra $10K and for someone like me that&#8217;s an extra $20K.\u00a0 Now, we&#8217;re smoking!<\/p>\n<p>Don&#8217;t rely on your company to feed you leads. Don&#8217;t rely on your customers to give you referrals. And don&#8217;t rely on leads from the manufacturer. But do rely on yourself to make the calls. If you feel\u00a0 like you&#8217;re getting nowhere then just think about the next call and the call after that.\u00a0 Every call pays you money no matter what the outcome is.<\/p>\n<p>Good selling!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Make the calls and the prospects will be there; Whether you\u2019re communicating via LinkedIn, sending e-mails, calling on the phone, or just knocking on doors, if you do the work, the prospects pool will only grow larger. A recent e-mail I received about the base metrics that sales people need to hit each week got me thinking.\u00a0 This particular e-mail stressed the fact that there needs to be 100 phone cold calls a week, which I&#8217;m in total agreement.\u00a0 Sometimes you&#8217;ll eat the bear and get more and sometimes the bear will eat you and you&#8217;ll make less. In any case all you need to do is come close and you&#8217;ll see better results. Let&#8217;s make that 100 calls a week right, then it&#8217;s 400 calls per month and 4,800 calls per year.\u00a0 That&#8217;s a lot of phone calls, however there may be a different way to look at those 4,800 calls.\u00a0Forget about your salary (if you get one), forget about the commissions and just associate a dollar cost to every call you make.\u00a0 Newbies, if you don&#8217;t like making calls, you can look at it this way. Every time you pick up the phone you&#8217;ll get $10, pick it up a\u00a0hundred times and you&#8217;ll get one thousand dollars. If you can last the first year and you make 4,800 calls then I would bet dollars to doughnuts that you&#8217;ll make a cool $50K! No bad, eh? For the seasoned reps, and that includes me, there are days (most days, they do call me the curmudgeon in the office for nothing)\u00a0when the last thing I want to do is pick up the phone.\u00a0 But, what if I associated $20 per phone call, those calls will then log me in at $100K per year. More importantly, what happens if you turn up the heat?\u00a0 Let&#8217;s say you bust the 4,800 calls by another 1,000.\u00a0 For newbies that&#8217;s an extra $10K and for someone like me that&#8217;s an extra $20K.\u00a0 Now, we&#8217;re smoking! Don&#8217;t rely on your company to feed you leads. Don&#8217;t rely on your customers to give you referrals. And don&#8217;t rely on leads from the manufacturer. But do rely on yourself to make the calls. If you feel\u00a0 like you&#8217;re getting nowhere then just think about the next call and the call after that.\u00a0 Every call pays you money no matter what the outcome is. Good selling!<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[87,1638],"tags":[106,151,2121],"_links":{"self":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/12003"}],"collection":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/comments?post=12003"}],"version-history":[{"count":1,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/12003\/revisions"}],"predecessor-version":[{"id":12005,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/12003\/revisions\/12005"}],"wp:attachment":[{"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/media?parent=12003"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/categories?post=12003"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/tags?post=12003"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}