{"id":68380,"date":"2026-02-05T13:18:07","date_gmt":"2026-02-05T21:18:07","guid":{"rendered":"http:\/\/www.enxmag.com\/twii\/?p=68380"},"modified":"2026-02-05T13:18:08","modified_gmt":"2026-02-05T21:18:08","slug":"ricoh-champions-future-sales-leaders-through-sponsorship-of-usfs-selling-with-the-bulls","status":"publish","type":"post","link":"http:\/\/www.enxmag.com\/twii\/news\/2026\/02\/ricoh-champions-future-sales-leaders-through-sponsorship-of-usfs-selling-with-the-bulls\/","title":{"rendered":"Ricoh Champions Future Sales Leaders Through Sponsorship of USF\u2019s \u201cSelling with the Bulls\u201d"},"content":{"rendered":"\n<p><em>Exton, PA (Feb. 5, 2026)<\/em> \u2014 Ricoh USA Inc. today announced its role as the title sponsor of the 2026 Selling with the Bulls intercollegiate sales competition, hosted by the Muma College of Business at the University of South Florida (USF). The event, taking place Feb. 19\u201320, brings together 168 students from 38 universities across 25 states for what organizers call \u201cthe toughest test in sales education.\u201d<\/p>\n\n\n\n<p>The two\u2011day competition challenges students in four core areas of modern selling\u2014networking, prospecting, discovery, and sales meetings\u2014while allowing them to engage with leading employers, faculty experts, and sales practitioners.<\/p>\n\n\n\n<p><strong>Showcasing the Next Generation of Sales Talent<\/strong><\/p>\n\n\n\n<p>Ricoh\u2019s sponsorship reinforces the company\u2019s commitment to developing the next generation of technology sales leaders and strengthening the talent pipeline for both Ricoh and its Dealer partners.<\/p>\n\n\n\n<p>\u201cPrograms like Selling with the Bulls offer students real\u2011world, career\u2011shaping experiences,\u201d said Jim Coriddi, Chief Dealer Officer, Ricoh USA, Inc. \u201cWe\u2019re proud to help equip future sales professionals with the skills, confidence, and mindset they\u2019ll need to thrive in a rapidly transforming industry.\u201d<\/p>\n\n\n\n<p>Throughout the competition, students will focus on selling Ricoh\u2019s next\u2011generation SD Series of A3 Color Laser Multifunction Printers, which brings advanced document\u2011management capabilities with an industry-first straight path single-pass document feeder and integrated digital workflow tools into a single platform. By centering their role\u2011plays, prospecting exercises, and sales meetings around Ricoh solutions, participants gain hands\u2011on experience articulating the real business value of modern digitization and workflow automation.<\/p>\n\n\n\n<p>This structure reinforces the competition\u2019s emphasis on consultative selling, business acumen, and solution\u2011based conversations that mirror real\u2011world customer engagements.<\/p>\n\n\n\n<p><strong>Driving Community, Connectivity and Industry Engagement<\/strong><\/p>\n\n\n\n<p>Ricoh is collaborating closely with USF business faculty and Ricoh Dealer partners to elevate the competition experience and ensure students receive meaningful exposure to professionals who understand both modern selling and the evolving demands of workplace technology. This level of engagement creates a community where students, educators, and industry leaders can learn from one another and advance the future of the sales profession.<\/p>\n\n\n\n<p>\u201cInvolving Ricoh and its Dealer community adds tangible value to Selling with the Bulls,\u201d said Robert Hammond, director of the Center for Marketing and Sales Innovation at the USF Muma College of Business. \u201cTheir commitment to cultivating emerging talent and pushing innovation forward creates an environment where students can apply what they learn in a way that mirrors real\u2011world expectations.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Exton, PA (Feb. 5, 2026) \u2014 Ricoh USA Inc. today announced its role as the title sponsor of the 2026 Selling with the Bulls intercollegiate sales competition, hosted by the Muma College of Business at the University of South Florida (USF). The event, taking place Feb. 19\u201320, brings together 168 students from 38 universities across 25 states for what organizers call \u201cthe toughest test in sales education.\u201d The two\u2011day competition challenges students in four core areas of modern selling\u2014networking, prospecting, discovery, and sales meetings\u2014while allowing them to engage with leading employers, faculty experts, and sales practitioners. Showcasing the Next Generation of Sales Talent Ricoh\u2019s sponsorship reinforces the company\u2019s commitment to developing the next generation of technology sales leaders and strengthening the talent pipeline for both Ricoh and its Dealer partners. \u201cPrograms like Selling with the Bulls offer students real\u2011world, career\u2011shaping experiences,\u201d said Jim Coriddi, Chief Dealer Officer, Ricoh USA, Inc. \u201cWe\u2019re proud to help equip future sales professionals with the skills, confidence, and mindset they\u2019ll need to thrive in a rapidly transforming industry.\u201d Throughout the competition, students will focus on selling Ricoh\u2019s next\u2011generation SD Series of A3 Color Laser Multifunction Printers, which brings advanced document\u2011management capabilities with an industry-first straight path single-pass document feeder and integrated digital workflow tools into a single platform. By centering their role\u2011plays, prospecting exercises, and sales meetings around Ricoh solutions, participants gain hands\u2011on experience articulating the real business value of modern digitization and workflow automation. This structure reinforces the competition\u2019s emphasis on consultative selling, business acumen, and solution\u2011based conversations that mirror real\u2011world customer engagements. Driving Community, Connectivity and Industry Engagement Ricoh is collaborating closely with USF business faculty and Ricoh Dealer partners to elevate the competition experience and ensure students receive meaningful exposure to professionals who understand both modern selling and the evolving demands of workplace technology. This level of engagement creates a community where students, educators, and industry leaders can learn from one another and advance the future of the sales profession. \u201cInvolving Ricoh and its Dealer community adds tangible value to Selling with the Bulls,\u201d said Robert Hammond, director of the Center for Marketing and Sales Innovation at the USF Muma College of Business. \u201cTheir commitment to cultivating emerging talent and pushing innovation forward creates an environment where students can apply what they learn in a way that mirrors real\u2011world expectations.\u201d<\/p>\n","protected":false},"author":66,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[86],"tags":[312],"_links":{"self":[{"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/68380"}],"collection":[{"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/users\/66"}],"replies":[{"embeddable":true,"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/comments?post=68380"}],"version-history":[{"count":1,"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/68380\/revisions"}],"predecessor-version":[{"id":68381,"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/68380\/revisions\/68381"}],"wp:attachment":[{"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/media?parent=68380"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/categories?post=68380"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/tags?post=68380"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}