{"id":34392,"date":"2019-05-09T10:25:20","date_gmt":"2019-05-09T17:25:20","guid":{"rendered":"https:\/\/www.enxmag.com\/twii\/?p=34392"},"modified":"2019-05-09T13:51:11","modified_gmt":"2019-05-09T20:51:11","slug":"collabrance-announces-new-mssp-accelerator-security-sales-and-marketing-summit","status":"publish","type":"post","link":"http:\/\/www.enxmag.com\/twii\/news\/2019\/05\/collabrance-announces-new-mssp-accelerator-security-sales-and-marketing-summit\/","title":{"rendered":"Collabrance Announces New \u201cMSSP Accelerator: Security Sales and Marketing Summit\u201d"},"content":{"rendered":"\n<p><em>Cedar Rapids, Iowa (May 6, 2019)<\/em> \u2014 Collabrance LLC, the GreatAmerica Master Managed Security Service Provider (MSSP), announced a new event focused on best practices for IT Solution Providers to market and sell cyber security to SMB customers who need help protecting their data and information.<\/p>\n\n\n\n<p>MSSP Accelerator will feature keynote speaker Chris Wiser, CEO and Founder of The Wiser Agency. Other presenters will include security subject matter experts from Etactics (Business Risk Assessments), ID Agent (Dark Web Monitoring), InfoGPS (Network Risk Assessments), and Nuspire (EDR; SIEM &amp; SOC Services).<\/p>\n\n\n\n<p>\u201cI am excited to begin this educational series with Collabrance. I speak to over 100 MSP &amp; IT business owners every month, and it is clear how much help is needed when it comes to cyber security,\u201d shares Wiser. \u201cMSSP Accelerator will reduce confusion with how to build your cyber security stack, and more importantly how to market and sell it.\u201d<\/p>\n\n\n\n<p>MSSP Accelerator: Sales &amp; Marketing Summit<br> July 10-11th and September 10-11th<br> Cedar Rapids, Iowa<br> <a href=\"http:\/\/www.collabrance.com\/mssp-accelerator\">Website<\/a><\/p>\n\n\n\n<p> The event is one and a half days and designed to help the IT Channel in two areas: security and sales\/marketing.<\/p>\n\n\n\n<p>\u201cMSPs are trying to keep up with the demand for security from SMBs that is exponentially increasing in tandem with the customer\u2019s risk. In addition, MSPs have continuously identified sales and marketing as a top challenge in growing their managed IT business,\u201d explains Greg VanDeWalker, Vice President of IT Channel and Services at GreatAmerica and Collabrance.<\/p>\n\n\n\n<p>\u201cAdding some IT security components to your technology stack doesn\u2019t automatically make solution providers an MSSP. We went through this journey ourselves and understand it is a process, not a flip of a switch. Part of embracing security is knowing how to effectively go to market and sell security to capture $200+ per seat.\u201d<\/p>\n\n\n\n<p>MSSP Accelerator educates MSPs on how to market to prospects and customers, and capture more sales and opportunities.<\/p>\n\n\n\n<p>\u201cAdopting security can help solution providers differentiate, scale faster, capture larger MRR customers and in turn increase their business valuation for a successful future,\u201d validates Matt Soloman, vice president of business development, ID Agent.<\/p>\n\n\n\n<p>MSSP Accelerator is designed to help progressive IT solution providers better market and sell <g class=\"gr_ gr_5 gr-alert gr_gramm gr_inline_cards gr_run_anim Grammar only-ins replaceWithoutSep\" id=\"5\" data-gr-id=\"5\">security<\/g> to capture more <g class=\"gr_ gr_6 gr-alert gr_gramm gr_inline_cards gr_run_anim Grammar multiReplace\" id=\"6\" data-gr-id=\"6\">opportunity<\/g>. To reserve your seat, register <a href=\"http:\/\/www.collabrance.com\/mssp-accelerator\">here<\/a>. <\/p>\n\n\n\n<p>For more information, please contact <a href=\"mailto:mssp-accelerator@collabrance.com\">here<\/a>. <\/p>\n\n\n\n<p>###<\/p>\n\n\n\n<p><strong>About Collabrance<\/strong><br><a href=\"http:\/\/www.collabrance.com\">Collabrance<\/a>, a GreatAmerica Company, helps MSPs scale faster with fewer risks and less overhead. Collabrance provides flexible private-label offerings for MSPs to go-to-market based on the needs of their SMB customers. In 2018, Collabrance was named a Top 100 MSSP (MSSP Alert) for their comprehensive private-label security offering for MSPs to resell to SMB customers. In addition to an outsourced live-answer U.S. based NOC &amp; Help Desk, Collabrance provides tools and resources needed to increase an MSP\u2019s operations. As an extension of our partner\u2019s team, MSPs also gain access to our SMEs, sales coaches, service activation team, product development team, and leadership team. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cedar Rapids, Iowa (May 6, 2019) \u2014 Collabrance LLC, the GreatAmerica Master Managed Security Service Provider (MSSP), announced a new event focused on best practices for IT Solution Providers to market and sell cyber security to SMB customers who need help protecting their data and information. MSSP Accelerator will feature keynote speaker Chris Wiser, CEO and Founder of The Wiser Agency. Other presenters will include security subject matter experts from Etactics (Business Risk Assessments), ID Agent (Dark Web Monitoring), InfoGPS (Network Risk Assessments), and Nuspire (EDR; SIEM &amp; SOC Services). \u201cI am excited to begin this educational series with Collabrance. I speak to over 100 MSP &amp; IT business owners every month, and it is clear how much help is needed when it comes to cyber security,\u201d shares Wiser. \u201cMSSP Accelerator will reduce confusion with how to build your cyber security stack, and more importantly how to market and sell it.\u201d MSSP Accelerator: Sales &amp; Marketing Summit July 10-11th and September 10-11th Cedar Rapids, Iowa Website The event is one and a half days and designed to help the IT Channel in two areas: security and sales\/marketing. \u201cMSPs are trying to keep up with the demand for security from SMBs that is exponentially increasing in tandem with the customer\u2019s risk. In addition, MSPs have continuously identified sales and marketing as a top challenge in growing their managed IT business,\u201d explains Greg VanDeWalker, Vice President of IT Channel and Services at GreatAmerica and Collabrance. \u201cAdding some IT security components to your technology stack doesn\u2019t automatically make solution providers an MSSP. We went through this journey ourselves and understand it is a process, not a flip of a switch. Part of embracing security is knowing how to effectively go to market and sell security to capture $200+ per seat.\u201d MSSP Accelerator educates MSPs on how to market to prospects and customers, and capture more sales and opportunities. \u201cAdopting security can help solution providers differentiate, scale faster, capture larger MRR customers and in turn increase their business valuation for a successful future,\u201d validates Matt Soloman, vice president of business development, ID Agent. MSSP Accelerator is designed to help progressive IT solution providers better market and sell security to capture more opportunity. To reserve your seat, register here. For more information, please contact here. ### About CollabranceCollabrance, a GreatAmerica Company, helps MSPs scale faster with fewer risks and less overhead. Collabrance provides flexible private-label offerings for MSPs to go-to-market based on the needs of their SMB customers. In 2018, Collabrance was named a Top 100 MSSP (MSSP Alert) for their comprehensive private-label security offering for MSPs to resell to SMB customers. In addition to an outsourced live-answer U.S. based NOC &amp; Help Desk, Collabrance provides tools and resources needed to increase an MSP\u2019s operations. As an extension of our partner\u2019s team, MSPs also gain access to our SMEs, sales coaches, service activation team, product development team, and leadership team.<\/p>\n","protected":false},"author":66,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[86],"tags":[583,985],"_links":{"self":[{"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/34392"}],"collection":[{"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/users\/66"}],"replies":[{"embeddable":true,"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/comments?post=34392"}],"version-history":[{"count":2,"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/34392\/revisions"}],"predecessor-version":[{"id":34405,"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/34392\/revisions\/34405"}],"wp:attachment":[{"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/media?parent=34392"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/categories?post=34392"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/tags?post=34392"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}