{"id":18784,"date":"2016-06-17T09:16:18","date_gmt":"2016-06-17T16:16:18","guid":{"rendered":"http:\/\/www.enxmag.com\/twii\/?p=18784"},"modified":"2016-06-17T09:16:18","modified_gmt":"2016-06-17T16:16:18","slug":"efi-acquires-optitex-to-extend-its-leadership-in-the-digital-transformation-of-the-textile-industry","status":"publish","type":"post","link":"http:\/\/www.enxmag.com\/twii\/news\/2016\/06\/efi-acquires-optitex-to-extend-its-leadership-in-the-digital-transformation-of-the-textile-industry\/","title":{"rendered":"EFI Acquires Optitex to Extend Its Leadership in the  Digital Transformation of the Textile Industry"},"content":{"rendered":"<p>FREMONT, California &#8212; June 16, 2016 &#8212; Electronics For Imaging, Inc. (Nasdaq:EFII) announced today the acquisition of Optitex, an emerging, fast growing global leader in integrated 3D design software that enables the textile industry\u2019s digital transformation and accelerates the adoption of fast fashion. Privately held Optitex will be integrated into EFI\u2019s Productivity Software business unit.<\/p>\n<p>Optitex\u2019s 3D technology and best practices enable the textile industry\u2019s leading retailers, brands and manufacturers to transform how they do business, gaining benefits of significantly improved time to market, cost and efficiency gains, as well as enabling new capabilities for their design, sales and marketing activities.<\/p>\n<p>\u201cWe are thrilled to add the Optitex team and it\u2019s fast growing base of industry leading customers to the EFI family,\u201d said Gabriel Matsliach, senior vice president and general manager, EFI Productivity Software. \u201cOptitex technology, combined with EFI Reggiani digital printers will expand our textile ecosystem and help our customers set new standards for time-to-market, on-demand manufacturing, cost efficiency and automation in the Textile industry\u201d<\/p>\n<p>Well known for its superior customer service and consulting capability, Optitex develops strong partnerships with its customers, serving as their trusted advisor for their digital transformation.<\/p>\n<p>\u201cWe are very excited to join the EFI family,\u201d said Asaf Landau, CEO of Optitex. \u201cEFI\u2019s global presence, holistic solution approach, strong professional services abilities, and growing portfolio of innovative textile industry-specific products, will be of great benefit to the leading companies we serve worldwide in the fashion, automotive, aerospace and technical textiles industries. I am truly enthusiastic about what is to come for these industries in the years ahead.\u201d<\/p>\n<p>Optitex\u2019s 3D digital apparel simulation, combined with its 2D pattern making software, provides a robust solution that accelerates the fashion industry\u2019s high volume product development. Additionally, these technologies deliver scalable and transformational benefits throughout the organization, digitally optimizing the global supply chain, merchandising and wholesaling. Leading retailers, brands, and manufacturers can now:<br \/>\n\u2022 Iterate designs in minutes, instead of waiting weeks for a new prototype;<br \/>\n\u2022 See and validate entire collections 3 weeks after design, instead of waiting 4 to 6 months;<br \/>\n\u2022 Reduce sampling by more than 50%, reducing product development costs;<br \/>\n\u2022 Significantly shrink overall cycle times, and consequently, time to market;<br \/>\n\u2022 Present and market collections&#8217; sales samples 4 months earlier than previously possible;<br \/>\n\u2022 Replace photography with on-demand photorealistic digital images for eCommerce, catalogs, and packaging at a fraction of the time and cost.<br \/>\nLandau and the Optitex team have joined EFI, with Landau serving as EFI Optitex\u2019s general manager. Optitex has offices in the U.S., Italy, India, Hong Kong and Israel.<\/p>\n<p>About EFI<\/p>\n<p>EFI\u2122 is a global technology company, based in Silicon Valley, and is leading the worldwide transformation from analog to digital imaging. We are passionate about fueling customer success with products that increase competitiveness and boost productivity. To do that, we develop breakthrough technologies for the manufacturing of signage, packaging, textiles, ceramic tiles, and personalized documents, with a wide range of printers, inks, digital front ends, and a comprehensive business and production workflow suite that transforms and streamlines the entire production process. (www.efi.com)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>FREMONT, California &#8212; June 16, 2016 &#8212; Electronics For Imaging, Inc. (Nasdaq:EFII) announced today the acquisition of Optitex, an emerging, fast growing global leader in integrated 3D design software that enables the textile industry\u2019s digital transformation and accelerates the adoption of fast fashion. Privately held Optitex will be integrated into EFI\u2019s Productivity Software business unit. Optitex\u2019s 3D technology and best practices enable the textile industry\u2019s leading retailers, brands and manufacturers to transform how they do business, gaining benefits of significantly improved time to market, cost and efficiency gains, as well as enabling new capabilities for their design, sales and marketing activities. \u201cWe are thrilled to add the Optitex team and it\u2019s fast growing base of industry leading customers to the EFI family,\u201d said Gabriel Matsliach, senior vice president and general manager, EFI Productivity Software. \u201cOptitex technology, combined with EFI Reggiani digital printers will expand our textile ecosystem and help our customers set new standards for time-to-market, on-demand manufacturing, cost efficiency and automation in the Textile industry\u201d Well known for its superior customer service and consulting capability, Optitex develops strong partnerships with its customers, serving as their trusted advisor for their digital transformation. \u201cWe are very excited to join the EFI family,\u201d said Asaf Landau, CEO of Optitex. \u201cEFI\u2019s global presence, holistic solution approach, strong professional services abilities, and growing portfolio of innovative textile industry-specific products, will be of great benefit to the leading companies we serve worldwide in the fashion, automotive, aerospace and technical textiles industries. I am truly enthusiastic about what is to come for these industries in the years ahead.\u201d Optitex\u2019s 3D digital apparel simulation, combined with its 2D pattern making software, provides a robust solution that accelerates the fashion industry\u2019s high volume product development. Additionally, these technologies deliver scalable and transformational benefits throughout the organization, digitally optimizing the global supply chain, merchandising and wholesaling. Leading retailers, brands, and manufacturers can now: \u2022 Iterate designs in minutes, instead of waiting weeks for a new prototype; \u2022 See and validate entire collections 3 weeks after design, instead of waiting 4 to 6 months; \u2022 Reduce sampling by more than 50%, reducing product development costs; \u2022 Significantly shrink overall cycle times, and consequently, time to market; \u2022 Present and market collections&#8217; sales samples 4 months earlier than previously possible; \u2022 Replace photography with on-demand photorealistic digital images for eCommerce, catalogs, and packaging at a fraction of the time and cost. Landau and the Optitex team have joined EFI, with Landau serving as EFI Optitex\u2019s general manager. Optitex has offices in the U.S., Italy, India, Hong Kong and Israel. About EFI EFI\u2122 is a global technology company, based in Silicon Valley, and is leading the worldwide transformation from analog to digital imaging. We are passionate about fueling customer success with products that increase competitiveness and boost productivity. To do that, we develop breakthrough technologies for the manufacturing of signage, packaging, textiles, ceramic tiles, and personalized documents, with a wide range of printers, inks, digital front ends, and a comprehensive business and production workflow suite that transforms and streamlines the entire production process. (www.efi.com)<\/p>\n","protected":false},"author":67,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[86],"tags":[179,2683],"_links":{"self":[{"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/18784"}],"collection":[{"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/users\/67"}],"replies":[{"embeddable":true,"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/comments?post=18784"}],"version-history":[{"count":1,"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/18784\/revisions"}],"predecessor-version":[{"id":18785,"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/18784\/revisions\/18785"}],"wp:attachment":[{"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/media?parent=18784"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/categories?post=18784"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/tags?post=18784"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}