{"id":15911,"date":"2016-01-14T16:55:52","date_gmt":"2016-01-14T21:55:52","guid":{"rendered":"http:\/\/www.enxmag.com\/twii\/?p=15911"},"modified":"2016-01-14T16:55:52","modified_gmt":"2016-01-14T21:55:52","slug":"digitek-and-the-imaging-channel-co-sponsor-webinar-on-neuromarketing-on-january-19-2016","status":"publish","type":"post","link":"http:\/\/www.enxmag.com\/twii\/news\/2016\/01\/digitek-and-the-imaging-channel-co-sponsor-webinar-on-neuromarketing-on-january-19-2016\/","title":{"rendered":"Digitek and The Imaging Channel Co-Sponsor Webinar on Neuromarketing on January 19, 2016"},"content":{"rendered":"<p><em>(Dulles, VA) January 18, 2015<\/em>\u00a0\u2014 Digitek, an industry-leading provider of innovative services and products that help resellers, copier dealers and office supply dealers compete and win in the imaging space; and The Imaging Channel, an integrated resource that brings leading market information, business concepts, strategies and people to the MPS market will co-sponsor a free webinar titled \u201cNeuromarketing: The New Science of Persuasion\u201d on Tuesday, January 19, 2016 at 2pm ET. The event is part of Digitek\u2019s 2016 Thought Leadership Webinar Series, which delivers thought-provoking online events to the imaging industry on business and technology topics that help business leaders grow their businesses in an ever-changing market.<\/p>\n<p>The webinar will be presented by Christophe Morin, CEO, Founder and Chief Pain Officer for SalesBrain, a neuromarketing agency that increases marketing performance by targeting the decision-making part of a customer\u2019s brain. Morin is a preeminent authority on neuromarketing, which is the application of neuroscience to marketing to measure and improve marketing effectiveness.<\/p>\n<p>The webinar will include:<\/p>\n<ul>\n<li>The latest neuromarketing discoveries: how persuasion works on the brain<\/li>\n<li>The NeuroMap model used to scientifically capture, convince and close more customers<\/li>\n<li>The only six stimuli that can reach the decision-making part of a customer\u2019s brains<\/li>\n<li>How to identify specific pains that drive customer decision making<\/li>\n<li>How to develop strong and creative proof statements to demonstrate the value proposition and support unique benefits<\/li>\n<\/ul>\n<p>\u201cNeuromarketing is a hot topic right now and BPO Media is excited to offer our readers this great session with Dr. Christophe Morin, CEO of SalesBrain\u2014 thanks to our sponsor Digitek. We are just beginning to scratch the surface in utilizing science to help refine marketing techniques and Digitek\u2019s excellent Thought Leadership Webinar Series brings the latest concepts to our community to help dealers get that edge.\u201d<\/p>\n<p>\u201cDigitek is proud to present this webinar,\u201d said Paul Martorana, Digitek CEO. \u201cWe\u2019re 100% committed to helping our customers build recurring revenue, and those who attend will acquire proven techniques they can apply at their own organizations to positively influence customer buying decisions and drive more business.\u201d<\/p>\n<p>To register for this January 19th webinar, visit <a href=\"http:\/\/tinyurl.com\/h6ocegc\">http:\/\/tinyurl.com\/h6ocegc<\/a>.<\/p>\n<p>For information on Digitek\u2019s Partner Pro, the imaging industry\u2019s first on-demand, video-based eLearning business growth platform that combines professional sales training and digital marketing programs, visit <a href=\"http:\/\/partnerpro.digitek.com\">http:\/\/partnerpro.digitek.com<\/a>, or contact Aaron Dyck at 888-353-0301 x 1196 or at <a href=\"mailto:adyck@digitek.com\">adyck@digitek.com<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>(Dulles, VA) January 18, 2015\u00a0\u2014 Digitek, an industry-leading provider of innovative services and products that help resellers, copier dealers and office supply dealers compete and win in the imaging space; and The Imaging Channel, an integrated resource that brings leading market information, business concepts, strategies and people to the MPS market will co-sponsor a free webinar titled \u201cNeuromarketing: The New Science of Persuasion\u201d on Tuesday, January 19, 2016 at 2pm ET. The event is part of Digitek\u2019s 2016 Thought Leadership Webinar Series, which delivers thought-provoking online events to the imaging industry on business and technology topics that help business leaders grow their businesses in an ever-changing market. The webinar will be presented by Christophe Morin, CEO, Founder and Chief Pain Officer for SalesBrain, a neuromarketing agency that increases marketing performance by targeting the decision-making part of a customer\u2019s brain. Morin is a preeminent authority on neuromarketing, which is the application of neuroscience to marketing to measure and improve marketing effectiveness. The webinar will include: The latest neuromarketing discoveries: how persuasion works on the brain The NeuroMap model used to scientifically capture, convince and close more customers The only six stimuli that can reach the decision-making part of a customer\u2019s brains How to identify specific pains that drive customer decision making How to develop strong and creative proof statements to demonstrate the value proposition and support unique benefits \u201cNeuromarketing is a hot topic right now and BPO Media is excited to offer our readers this great session with Dr. Christophe Morin, CEO of SalesBrain\u2014 thanks to our sponsor Digitek. We are just beginning to scratch the surface in utilizing science to help refine marketing techniques and Digitek\u2019s excellent Thought Leadership Webinar Series brings the latest concepts to our community to help dealers get that edge.\u201d \u201cDigitek is proud to present this webinar,\u201d said Paul Martorana, Digitek CEO. \u201cWe\u2019re 100% committed to helping our customers build recurring revenue, and those who attend will acquire proven techniques they can apply at their own organizations to positively influence customer buying decisions and drive more business.\u201d To register for this January 19th webinar, visit http:\/\/tinyurl.com\/h6ocegc. For information on Digitek\u2019s Partner Pro, the imaging industry\u2019s first on-demand, video-based eLearning business growth platform that combines professional sales training and digital marketing programs, visit http:\/\/partnerpro.digitek.com, or contact Aaron Dyck at 888-353-0301 x 1196 or at adyck@digitek.com.<\/p>\n","protected":false},"author":67,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[86],"tags":[2294,2591],"_links":{"self":[{"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/15911"}],"collection":[{"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/users\/67"}],"replies":[{"embeddable":true,"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/comments?post=15911"}],"version-history":[{"count":1,"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/15911\/revisions"}],"predecessor-version":[{"id":15912,"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/15911\/revisions\/15912"}],"wp:attachment":[{"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/media?parent=15911"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/categories?post=15911"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/tags?post=15911"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}