{"id":10947,"date":"2015-01-07T15:18:24","date_gmt":"2015-01-07T20:18:24","guid":{"rendered":"http:\/\/www.enxmag.com\/twii\/?p=10947"},"modified":"2015-01-07T15:18:24","modified_gmt":"2015-01-07T20:18:24","slug":"toshiba-to-showcase-ellumina-digital-signage-line-at-nrf-convention-expo","status":"publish","type":"post","link":"http:\/\/www.enxmag.com\/twii\/news\/2015\/01\/toshiba-to-showcase-ellumina-digital-signage-line-at-nrf-convention-expo\/","title":{"rendered":"Toshiba to Showcase Ellumina Digital Signage Line at NRF Convention &#038; Expo"},"content":{"rendered":"<p><em>Toshiba to Demonstrate In-Store Applications for Digital Signage Products at \u201cRetail\u2019s Big Show\u201d in New\u00a0<\/em><em>York<\/em><\/p>\n<p><em>NEW YORK, N.Y. (Jan. 7, 2015) \u2014<\/em> On January 11-13 at New York\u2019s Jacob Javits Convention Center,\u00a0Toshiba America Business Solutions, Inc. (TABS) will showcase its Ellumina\u2122 digital signage line in Booth\u00a0No. 1543 during the National Retail Federation\u2019s 104th Annual Convention &amp; Expo. In collaboration with\u00a0sister company, Toshiba Global Commerce Solutions, TABS will provide attendees with a clear sense of\u00a0Ellumina\u2019s primary retail applications, demonstrating its two software platforms, Virtuoso\u2122 and\u00a0Experience Manager\u2122.<\/p>\n<p>Toshiba\u2019s Experience Manager is a completely customizable digital signage platform for managing\u00a0networked interactive media experiences. By incorporating both live and pre-programmed content in an\u00a0engaging manner, it delivers targeted content by time, location, and demographic making it ideal for\u00a0virtually any retail environment.<\/p>\n<p>Experience Manager\u2019s cloud solution further allows for sophisticated planning, distribution and seamless\u00a0management of digital content across an entire network of displays. Since it is capable of implementing\u00a0live data, Experience Manager enables companies to quickly change or update information at a\u00a0moment\u2019s notice depending on the weather, available stock or any other real-time factor.<\/p>\n<p>To spotlight its capabilities for the retail market, Toshiba will demonstrate Experience Manager by\u00a0simulating deli menu boards that feature daily lunch specials, regular menu pricing and sale items.\u00a0Considering Experience Manager is particularly suited for implementation wherever people congregate\u00a0such as malls, airports, sports and entertainment venues as well as grocery stores and other retail\u00a0outlets, NRF Expo attendees are likely to find interest in Toshiba\u2019s digital signage platform.<\/p>\n<p>Toshiba\u2019s other Ellumina offering, Virtuoso \u2013 featuring touch screen technology to accompany its\u00a0interactive software capability \u2013 will also be on display at Retail\u2019s Big Show. Tailored to heighten the\u00a0consumer experience, Virtuoso presents information in a compelling manner to more effectively\u00a0promote products and services.<\/p>\n<p>To demonstrate this unique functionality, NRF\u2019s convention goers will be able to check out an interactive\u00a0recipe center in a mock grocery store setting. Virtuoso allows users to search for recipes, build a\u00a0shopping list and either text, email or print a complete summary of their recipe instructions, shopping\u00a0list, applicable coupons and store map.<\/p>\n<p>Ideally suited for an audience of one or a few, Virtuoso brings new life to content and deepens user\u00a0engagement by providing access to information in an intuitive format allowing them to explore and\u00a0expand content, watch videos and more. Toshiba\u2019s digital signage platform also serves as an appealing\u00a0self-service touch screen portal to learn about various product and service offerings.<\/p>\n<p>\u201cWe are excited about the opportunity to demonstrate Ellumina\u2019s dynamic capabilities in front of such a\u00a0wide array of many of the top retailers in the country,\u201d said Toshiba America Business Solutions Chief\u00a0Marketing Executive, Bill Melo. \u201cAs a result of showcasing our Experience Manager and Virtuoso\u00a0platforms at NRF\u2019s Expo, retailers from across all markets will have the opportunity to see how\u00a0dynamically Toshiba\u2019s Ellumina line is capable of conveying their key marketing messages while helping\u00a0improve their company\u2019s overall revenue.\u201d<\/p>\n<p><em>About Toshiba America Business Solutions, Inc.<\/em><\/p>\n<p>Irvine, Calif.-based Toshiba America Business Solutions, Inc., (TABS) is an independent operating\u00a0company of Toshiba Corporation, a Fortune Global 500 company and the world\u2019s eighth-largest\u00a0electronics\/electrical equipment organization. At Toshiba, we understand managing your business\u00a0content goes well beyond making copies. It\u2019s about managing information whether it&#8217;s in print, in digital\u00a0format or displayed visually. Our people offer leading, real-world products and solutions \u2013 whether\u00a0speaking of our award-winning, e-STUDIO\u2122 multifunction products or innovative Ellumina\u2122 digital\u00a0signage line \u2013 to handle all of your content management needs. We\u2019ll help you cut costs, secure your\u00a0information and reduce your environmental footprint. And if there\u2019s one thing every business and our\u00a0planet can use right now, it\u2019s managing to do more with less. For more information on Toshiba solutions\u00a0and services available in the United States and Latin America, please visit www.business.toshiba.com\u00a0and watch our corporate video on YouTube.<\/p>\n<p><em>National Retail Federation Convention &amp; Expo<\/em><\/p>\n<p>NRF&#8217;s Annual Convention &amp; EXPO earned the nickname &#8220;Retail&#8217;s BIG Show&#8221; years ago and because the\u00a0name was so appropriate, it stuck. Today, Retail&#8217;s BIG Show is NRF&#8217;s flagship industry event held\u00a0annually in New York City. The four day event offers unparalleled education, collegial networking, and\u00a0an enormous EXPO Hall full of technologies and solutions. After more than a century, Retail&#8217;s BIG Show\u00a0is still the place &#8211; the only place &#8211; where you can see and experience all things Retail. It is truly one-stop-\u00a0shopping for industry professionals from the around the world.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Toshiba to Demonstrate In-Store Applications for Digital Signage Products at \u201cRetail\u2019s Big Show\u201d in New\u00a0York NEW YORK, N.Y. (Jan. 7, 2015) \u2014 On January 11-13 at New York\u2019s Jacob Javits Convention Center,\u00a0Toshiba America Business Solutions, Inc. (TABS) will showcase its Ellumina\u2122 digital signage line in Booth\u00a0No. 1543 during the National Retail Federation\u2019s 104th Annual Convention &amp; Expo. In collaboration with\u00a0sister company, Toshiba Global Commerce Solutions, TABS will provide attendees with a clear sense of\u00a0Ellumina\u2019s primary retail applications, demonstrating its two software platforms, Virtuoso\u2122 and\u00a0Experience Manager\u2122. Toshiba\u2019s Experience Manager is a completely customizable digital signage platform for managing\u00a0networked interactive media experiences. By incorporating both live and pre-programmed content in an\u00a0engaging manner, it delivers targeted content by time, location, and demographic making it ideal for\u00a0virtually any retail environment. Experience Manager\u2019s cloud solution further allows for sophisticated planning, distribution and seamless\u00a0management of digital content across an entire network of displays. Since it is capable of implementing\u00a0live data, Experience Manager enables companies to quickly change or update information at a\u00a0moment\u2019s notice depending on the weather, available stock or any other real-time factor. To spotlight its capabilities for the retail market, Toshiba will demonstrate Experience Manager by\u00a0simulating deli menu boards that feature daily lunch specials, regular menu pricing and sale items.\u00a0Considering Experience Manager is particularly suited for implementation wherever people congregate\u00a0such as malls, airports, sports and entertainment venues as well as grocery stores and other retail\u00a0outlets, NRF Expo attendees are likely to find interest in Toshiba\u2019s digital signage platform. Toshiba\u2019s other Ellumina offering, Virtuoso \u2013 featuring touch screen technology to accompany its\u00a0interactive software capability \u2013 will also be on display at Retail\u2019s Big Show. Tailored to heighten the\u00a0consumer experience, Virtuoso presents information in a compelling manner to more effectively\u00a0promote products and services. To demonstrate this unique functionality, NRF\u2019s convention goers will be able to check out an interactive\u00a0recipe center in a mock grocery store setting. Virtuoso allows users to search for recipes, build a\u00a0shopping list and either text, email or print a complete summary of their recipe instructions, shopping\u00a0list, applicable coupons and store map. Ideally suited for an audience of one or a few, Virtuoso brings new life to content and deepens user\u00a0engagement by providing access to information in an intuitive format allowing them to explore and\u00a0expand content, watch videos and more. Toshiba\u2019s digital signage platform also serves as an appealing\u00a0self-service touch screen portal to learn about various product and service offerings. \u201cWe are excited about the opportunity to demonstrate Ellumina\u2019s dynamic capabilities in front of such a\u00a0wide array of many of the top retailers in the country,\u201d said Toshiba America Business Solutions Chief\u00a0Marketing Executive, Bill Melo. \u201cAs a result of showcasing our Experience Manager and Virtuoso\u00a0platforms at NRF\u2019s Expo, retailers from across all markets will have the opportunity to see how\u00a0dynamically Toshiba\u2019s Ellumina line is capable of conveying their key marketing messages while helping\u00a0improve their company\u2019s overall revenue.\u201d About Toshiba America Business Solutions, Inc. Irvine, Calif.-based Toshiba America Business Solutions, Inc., (TABS) is an independent operating\u00a0company of Toshiba Corporation, a Fortune Global 500 company and the world\u2019s eighth-largest\u00a0electronics\/electrical equipment organization. At Toshiba, we understand managing your business\u00a0content goes well beyond making copies. It\u2019s about managing information whether it&#8217;s in print, in digital\u00a0format or displayed visually. Our people offer leading, real-world products and solutions \u2013 whether\u00a0speaking of our award-winning, e-STUDIO\u2122 multifunction products or innovative Ellumina\u2122 digital\u00a0signage line \u2013 to handle all of your content management needs. We\u2019ll help you cut costs, secure your\u00a0information and reduce your environmental footprint. And if there\u2019s one thing every business and our\u00a0planet can use right now, it\u2019s managing to do more with less. For more information on Toshiba solutions\u00a0and services available in the United States and Latin America, please visit www.business.toshiba.com\u00a0and watch our corporate video on YouTube. National Retail Federation Convention &amp; Expo NRF&#8217;s Annual Convention &amp; EXPO earned the nickname &#8220;Retail&#8217;s BIG Show&#8221; years ago and because the\u00a0name was so appropriate, it stuck. Today, Retail&#8217;s BIG Show is NRF&#8217;s flagship industry event held\u00a0annually in New York City. The four day event offers unparalleled education, collegial networking, and\u00a0an enormous EXPO Hall full of technologies and solutions. After more than a century, Retail&#8217;s BIG Show\u00a0is still the place &#8211; the only place &#8211; where you can see and experience all things Retail. It is truly one-stop-\u00a0shopping for industry professionals from the around the world.<\/p>\n","protected":false},"author":67,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[86],"tags":[2035,349],"_links":{"self":[{"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/10947"}],"collection":[{"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/users\/67"}],"replies":[{"embeddable":true,"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/comments?post=10947"}],"version-history":[{"count":1,"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/10947\/revisions"}],"predecessor-version":[{"id":10948,"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/posts\/10947\/revisions\/10948"}],"wp:attachment":[{"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/media?parent=10947"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/categories?post=10947"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.enxmag.com\/twii\/wp-json\/wp\/v2\/tags?post=10947"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}