ESP Electronic Systems Protection (ESP), Inc., the leader in power protection and energy intelligence, has recently transformed their corporate identity. The new logo and brand is designed to reflect ESP's leadership in power protection and to showcase the company's expansion into innovative energy management solutions, diagnostic software, high-tech research and development, and state-of-the-art micro-processor protection technology. The company's growth from power protection to "energy intelligence" has occurred over the past three years, through investments in software, technology, and resources. "ESP has developed premium solutions and a new brand that will revolutionize how power protection is utilized by service departments worldwide," says Steve Galloway, the company's CEO and President. "ESP energy intelligence echoes our business focus and symbolizes our commitment to innovation," comments Tanya Flores, ESP's Director of Marketing. "Our new identity better communicates who we are, what we do, and where we are going." Cutting Edge Power Protection ESP's newest innovations have expanded to include micro-processor technology, diagnostic software, energy monitoring, conservation, and the industry's first cloud-based remote access control protection system. Remote Control Center: The ESP Remote Control Center is the first and only solution in the industry to offer cloud-based power protection and remote control. This innovative product enables your service team to have the ability to pre-diagnose power related service calls from your office or other location where your tech has access to an internet cloud connection. Built with MWAi remote control technology, technicians can remotely troubleshoot and diagnose power anomalies at your customer's location. With ESP's new technology, the tech is able to reboot machines and view power disturbance reports anywhere at any time. The Remote Control Center is ESP's premier provider of cloud-based monitoring and protection. Servicing dealers can save time and money by remote diagnosis of equipment prior to dispatching a technician to a service call. ESP's new technology can remotely analyze power problems, pre-diagnose power related service needs, reboot machines, compile asset reports over a wide range of machines, and resolve problem accounts that are frequently plagued by poor quality power - without leaving the office. The ESP Remote Control Center is partnered with the Next Gen Power Conditioning System. Together these two linked technologies enables service based businesses to control, protect and manage power remotely. It is the ultimate solution to remotely analyze the history of power disturbances affecting a machine. Next Gen PCS: Launched over a year ago, the Next Gen Power Conditioning System provides a complete power protection and diagnostic solution for dealerships and OEMs. Built with the most robust power protection technology in the market, the Next Gen PCS provides comprehensive protection from common power disturbances, including surges, noise, over and under voltage, and wiring faults. In addition, ESP's innovative new protection product includes Diagnostic Software to help service teams proactively view disturbances and troubleshoot field equipment from power anomalies that can cause equipment damage, disruption, and downtime. ESP's new diagnostic solution records and time-stamps power anomalies, enables power protection settings to be customized, and improves the reliability of connected 15, 20, and 30 Amp equipment. Endorsed and recommended by OEMs, the Next Gen PCS can help you improve service call preparation, enhance troubleshooting and assist parts inventory planning. This comprehensive power protection solution allows technicians to view time-stamped power quality events, including under and over voltage events, power outages, surges, and wiring deficiencies. Thanks to ESP's new technology, the Next Gen PCS provides technicians with accurate, real-time equipment power information. ESP manufactures multiple configurations for Segment 1-6 equipment, and a new 30 Amp Next Gen PCS product was recently released to protect and diagnose large 30 Amp production equipment. Robust Energy Management ESP's next innovation is energy management. "For over two years we have researched energy management technology," states Dave Perrotta, the company's Vice President of Operations. "Our engineering team is finalizing a brand-new product that incorporates our patented power protection technology with energy conservation and management tools for service teams, IT departments, and facility managers. ESP's new technology will pioneer energy conservation and power savings for our customers, and will provide them with a progressive new tool to sell to their end users. We are excited to provide another innovation to the market and we plan to launch our new energy management platform to the office technology market this year." In addition to robust energy savings products, ESP's Green Initiative joins conservation, sustainability and eco-friendly manufacturing together for a multi-leveled commitment to improving the environment. ESP's North Carolina manufacturing plant has implemented the Lean/Six Sigma program. The use of ESP products improves equipment performance, reducing power related disturbances and paper jams, which in turn reduces paper and toner waste. Research has shown that ESP's power protection products also extends the longevity of digital equipment and reduces the need for some parts replacement. Committed to the Industry ESP technology is recognized as best in class. ESP has consulted, partnered and has worked side by side with R&D facilities with most of the major copier OEMs. For three decades ESP has been actively involved with the BTA channel of office equipment dealers, including membership in the Business Technology Association, IBPI Buying Group and Technology United. Through key industry relationships, ESP is acknowledged as the go-to resource for knowledge, ingenuity and cutting edge products in the world of power protection. ESP was originally created by copier technicians for copier technicians. In the mid 1980s, the advancement of copier technology introduced micro-processors, which required clean power to operate properly. Service managers had to deal with random 'C' codes that techs were unable to recreate upon arrival. 'No problem found' service calls became time consuming for the tech and costly to the servicing dealer's bottom line. Office equipment dealers and manufacturers needed a cost effective solution to reduce ground noise and provide clean power. ESP was founded twenty five years ago to resolve power disturbances and provide a comprehensive protection product for the office equipment industry. Three decades later the office equipment industry continues to rely on ESP's patented power protection technology to protect their equipment and enrich their profitability. 2012 finds ESP as the recognized leader and OEM partner in providing innovative products, unmatched customer support, channel business expertise, and their comprehensive Lifetime Connected Product Protection Warranty. Through the years, ESP has continued to add important technological innovations to their products to ensure proper protection, including ETL Verified CAT 5e Network protection, and DSL Filtration. ESP products are proudly made in the U.S.A., in their Zebulon, North Carolina manufacturing facility. Reliability & ROI Three separate industry specific studies were conducted by research power-houses BEI, Industry Analysts and Buyers Lab to quantify the effects of using power protection on copier equipment. l Independent research from BEI Services, based on data collected from over 50,000 machines, has proven that ESP protection improves the profitability of equipment, increases MCBV by 16%, and provides a parts service costs savings of $64 per unit, per year. This study quantified a proven return on investment through verified reduction in cost of parts, reduced service calls, equipment life extension, and overall customer satisfaction. l New research conducted in 2011 from Industry Analysts found that ESP's Next Gen PCS power protection technology is "best-in-class" and provides the most comprehensive protection solution, when compared to others in the market. l Analysis by Buyers Lab additionally found that ESP's Digital QC patented power protection technology out-performed other products. In addition, ESP's Lifetime Protection Guarantee is the most comprehensive warranty in the industry. ESP will cover all repair costs for connected equipment, up to the full replacement value of the equipment, if a properly connected filter fails. ESP provides Professional-Grade Protection. Meeting the Need for Proper Power Protection America's aging electrical infrastructure is not compatible with today's sensitive electronic office equipment. Utility grade power, supplied by most power companies, is using antiquated technology which causes electrical surges, spikes, noise, and other 'dirty power' disruptions. These electrical anomalies travel through the AC power line, disrupting the sophisticated circuitry of today's networked office equipment. Sub-standard electricity is causing lock-ups, false error codes, down time, system crashes, service calls, board failures, and catastrophic physical damage. Utility companies and governmental agencies across the country not only recognize these common power anomalies, they also actively recommend comprehensive surge protection and noise filtration to properly protect digital equipment from power disruptions. ESP's energy intelligence patented technology continues to provide state of the art professional-grade power protection, custom designed to protect equipment from common power disruptions and to meet the changing needs of the office equipment industry. Headquartered in Zebulon, North Carolina, ESP is the global leader in energy intelligence technology. Their products provide unparalleled, industrial-grade protection, safeguard the reliability of digital equipment, and enables service based organizations to pro-actively manage power quality. ESP 517 North Industrial Dr. Zebulon, NC 27597 1.800.645.9721 www.espei.com orders@espei.com