|
|
FAQ:
MPS Contracts
Contract administration of Managed Print Services (MPS)
deals was an area I got a lot of questions from dealers as
I spent time at industry events this spring. No matter how
far down the MPS path dealers are, pretty much everyone
has a concern about how they are structuring MPS deals to
be successful long term. This is because the devil is in
the details of how you set up, bill and collect monies on
your contracts. To help you avoid any confusion or
pitfalls, the following are the most frequently asked
questions on MPS contract administration.
“What
type of contracts should I use, a lease or a rental
agreement?”
Many
dealers choose to write lease agreements for MPS by
utilizing both $1 buyout and FMV rates for leased gear
with a cost-per pricing. With $1 buyout the customer has
the option to own the equipment at contract end for $1.
The equipment appears as an asset on the end user’s
balance sheet while the related debt appears as a
liability during the life of the contract. With FMV the
contract provides the lowest monthly payment on the
equipment. When the term is completed, the customer may
purchase the equipment for the fair market value, continue
to lease or return the equipment. Non-financed assets are
then blended in the service and supply portion of the
monthly payment or per-click charge. End of term or
upgrade opportunities are handled the same as other
contracts.
| Term |
Payment |
|
| 36 Months |
3,583.68 Month |
Allowance |
| 36 Months |
.0478 per image;
75,000 mono required per month |
Minimum |
A
rental agreement is a non-cancelable finance agreement
that does not contain a purchase option. Rental contracts
may be booked using $1 out or FMV rates. Rental contracts
are really focused on the usage of the equipment. There is
not ownership of the equipment or purchase options at the
end of term. So when the term of the agreement is reached,
the end-user has no purchase option available to them.
Ownership reverts to the vendor at the end of the initial
term, at which point the dealer has several options. You
may continue to rent to the customer, where your finance
company can continue to bill and collect the monthly
rental payments and remit the collected payments (less an
invoice fee). You may also sell the equipment to the
customer for fair market purchase options determined by
you and keep the proceeds. Other options would be to
assign title of the equipment to your customer at no
charge, return the equipment or upgrade into a new
transaction.
“What
trends do you see with MPS contracts?”
We see
many successful dealers using a hybrid approach to their
MPS contracts by writing rental agreements that are $1 out
to the dealer. This is a great strategy because the dealer
doesn’t have to worry about a high upgrade figure when you
want to roll the deal. This avoids a MPS deal getting
upside down with pricing issues, etc. If the deal is $1
out to the dealer, you can charge whatever you want for
the customer to own the equipment end of term.
In addition, the dealer also
has full control of the back-end of the contract under
this scenario. Instead of the leasing company attaching a
residual, the dealer controls this. You may want to name a
higher figure if the customer is hopping the deal or a
competitor wants a buyout figure. You could also charge a
restocking fee if the customer moves the contract to a
competitor or wants to return equipment.
“Should I write contracts with
allowance or minimum?”
It is
really up to the dealer to determine the best way to craft
your MPS deals and present cost to your customers. With
allowance, the document shows the payment, image and
excess images charges (overages). With minimum, the
document shows the per image charge, the minimum required
images to be made and the excess image charges. The
payment is not shown.
Example:
“How
do I get my money on MPS deals?”
The
model of how the money flows on an MPS contract is really
simple. You present a total monthly or per-click charge to
your customer and have your customer execute your contract
form of choice. Your financing company will then invoice
for the financed gear plus your service, supplies or other
charges monthly. You are funded an upfront financed amount
that can include equipment, buyouts and installation
charges. The recurring service dollars then pass through
the finance company. The remaining payment that includes
services and supplies is then remitted to you on a weekly,
bi-weekly or monthly basis depending on your needs. These
pass through monies can also be changed during the term of
the contract if you need to increase or decrease the
number of images or choose to include escalations in your
contract.
“What
are ways a finance company can make MPS easier for me?”
Some
of the ways MPS can be made easier is for you to choose a
finance partner that can move important customer data
between your ERP and other software systems. Such
integrations can make meter collection and posting simpler
while streamlining processes and administration time spent
on MPS accounts. In addition, look for companies who
invest the time to really understand your business and the
MPS model by offering flexible programs, contract and
invoicing options.
MPS
contracts present unique opportunities for invoicing where
you may need work group breakouts, pooled by department,
asset class or location, assets level billing or
consolidated. If you understand the customer’s invoicing
needs prior to the contract starting you can save
frustrations for everyone. The right financing company
will enable you to implement Managed Print Services with
greater speed and accuracy.
Jennie Fisher is Senior Vice
President and General Manager of the Office Equipment
Group at GreatAmerica Leasing. If you have additional
questions on MPS email her at
jfisher@greatamerica.com.
|
|