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The
Top 10 Stories of 2011
It was another year of change and changes in the
office technology industry and nowhere was that
change more visible than with new acquisitions and
at the top rungs of the ladder among the various
OEMs from Sharp to Kyocera, to Ricoh, to HP. As
far as trend-worthy stories, the industry remains
enamored as ever with managed print services, an
evolving business model that is being adopted by
an increasing number dealers, VARs, manufacturers,
and everyone in between. Surprisingly, coming up
with 10 stories for this year’s list was a lot
easier than in past years when we always found
ourselves digging deep to round out the list. And
now, in no particular order, the top 10 stories of
2011.
1. The Japan Tsunami’s
Impact on the Office Technology Industry -
It was a natural disaster of epic
proportions and although the after effects of the
tsunami did not create a huge chasm in the flow of
office technology into the U.S. from Japan, it
still had a ripple effect. We’re told that
manufacturers spent loads of money not to lose
market share after the event. Some manufacturers
were hit harder than others mostly in the parts
department—Canon for example, and to a lesser
extent Ricoh. Even companies who manufacture their
devices in the U.S. were affected. As Lou
Slawetsky of Industry Analyst told us, “It only
takes one part to not make a copier.”
2. Managed Print Services is Here to Stay
– Talk to any dealer, manufacturer or
industry analyst today and you can bet managed
print services will show up somewhere in the
conversation. MPS has gone beyond a fad to the
business model of the present and the future. Just
look at the many managed print services programs
from the OEMs as well as from suppliers and even
the leasing companies who are getting into the
act. Indeed, MPS has transcended buzz word status.
Analysts, savvy dealers, and OEMs predict doom and
gloom for those organizations who don’t add MPS to
their services mix, so don’t be surprised if those
who don’t transition into this area find
themselves in the unfortunate position of watching
their hardware sales continue to erode. All these
announcements and investments into managed print
services continue to position MPS as the hottest
trend in the industry and one that is now firmly
entrenched into the collective consciousness of
everyone and every player in the industry.
3. The Industry Embraces Mobile/Cloud
Printing and Storage – The industry and
the channels are still trying to figure out mobile
printing and storage in the cloud, but that’s not
stopping them from releasing and developing
applications that make it easier for end users to
print whenever and wherever. Add to that
cloud-based applications that tie in nicely with
managed print services, and we are squarely in the
middle of the beginning of what’s destined to be a
big story in the years to come. The trouble now is
figuring out just exactly what mobile printing is
because in many ways it is closely associated with
the cloud. “It’s a market that’s really confusing
because mobile printing is not one dimensional,”
says Brian Bissett, editor of The MFP Report.
“It’s everything from apps for your iPhone to
server-based architecture for the enterprise and
everything in between. Related to that and one of
the problems is how do you separate cloud versus
mobile?” That said, Bissett adds, “The idea for
delivery of applications and using the cloud for
storage of documents seems to be going rapidly
towards acceptance.”
4. Konica
Minolta Moves into IT Services with the
Acquisition of All Covered - IT services
represents one of the key growth areas for the
office technology industry and Konica Minolta took
a strong leap in that direction with the
acquisition of All Covered earlier this year. Give
Konica Minolta credit for branching out into what
for many competitors would be considered uncharted
territory. Since the acquisition, the All Covered
organization has found itself in acquisition mode
as well, acquiring additional IT services
organizations and building the organization into a
major force in IT services.
5.
Lexmark gets serious about the BSD channel -
The independent dealer channel has done wonders
for many of the OEMs over the years and in just
three short years, that channel—what Lexmark
refers to as its BSD (Business Solutions Dealer)
channel—is raising Lexmark’s profile within the
independent dealer community. This is a company
that has its act together and has the people,
products, and programs in place to be a major
force in the channel for years to come.
6. ECi Acquires Digital Gateway –
It seems as if ECi is acquiring virtually every
software company imaginable and one wonders if
there is any end to those acquisitions,
particularly with the most recent acquisition of
Digital Gateway that up until now seemed like an
unlikely acquisition target. However, things
change and Digital Gateway is now part of the ECi
family, a family that includes OMD, DDMS, LaCrosse
Accelerate, Britannia, and TeamDesign among
others. No wonder ECi was named to Inc. magazine’s
Inc. 5000 annual list of the fastest-growing
privately held companies in the United States for
the fourth straight year.
7.
Nuance Acquires Equitrac – Speaking of
acquisitions that make good business sense,
Nuance’s acquisition of Equitrac, arguably the
industry leader in print management and cost
recovery software, certainly does. This may not be
as big an acquisition as when they acquired eCopy,
but it is an important addition to the company
nevertheless and one that only serves to
strengthen Nuance as one of the industry’s most
valuable solutions providers. Placing this
acquisition in a larger perspective, many are
driven by the growth of MPS and one can add to
that list Xerox’s acquisition of Newfield IT in
the UK and HP’s acquisition of Printelligent, a
provider of managed print services. “There are too
many small MPS software firms that really don’t
have the resources to take it the next level and a
lot are shopping themselves around either to other
firms or bigger software companies,” states
Bissett.
8. Ed McLaughlin Leaves
Sharp – This was surprising especially
when one considers how well respected Ed is
throughout the industry whether it’s the dealers
or industry analysts and press who have always
appreciated his candor. He’s left some big shoes
to fill at Sharp and at press time we still
weren’t sure who was filling those. Don’t be
surprised if he finds another opportunity in the
industry in the near future. With his departure
we’ll never know if he would have been able to
deliver on his claim of a few years back at one of
Sharp’s annual dealer meetings of moving Sharp
into the top-tier of office technology companies.
9. Mike Pietrunti Departs Kyocera
Mita for Global Imaging - Mike’s
departure from Kyocera Mita after nine years was
as much a surprise as Ed McLaughlin’s leaving
Sharp. Whereas Ed may have left involuntarily,
Mike was wooed by Global and given an offer he
couldn’t refuse where he is now responsible for
acquisitions. It’s safe to say Mike has departed
for greener pastures at Global where the pressures
won’t likely be as intense as they seemed to be
getting over at Kyocera Mita. Considering the
company’s overly ambitious plan to grow by 20
percent during the next three years, that would
have been quite the challenge for any business
leader.
10. Drama at HP -
At one time those in the office technology sector
would look askance at HP and not take them all
that seriously. But seriously, they’re still
number one in market share for printers and in the
brave new world of managed print services that
counts for a lot these days. The question at press
time was who was going to lead the company?
Various names were being bandied about and we
asked Bissett why this story should matter to
those in the office technology sector. “It doesn’t
directly affect [the channel], but when you have
such chaos at the world’s biggest hard copy
company it raises questions,” responds Bissett who
adds that he’d heard there was going to be a whole
new round of layoffs happening at HP in Boise. “At
minimum there’s added pressure at HP for the
Imaging and Printing Group (IPG) to not screw
anything up and continue doing well and not lose
any money because the rest of the company needs
it.”
Scott Cullen has been writing about
the office technology industry since 1986 and has
written about many of the top stories of the year
over the years.
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