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 Business Profile

Direct Precise Imaging

Direct Precise Imaging has been providing quality USA manufactured compatible laser cartridges since 1994. Founding owner Keith Clausen states the facts: “DPI provides its customers with the ability to work directly with a long established R&D and manufacturing facility. DPI is a leader in developing and providing superior quality, first to market products. If you have need for a specialty, legacy or newly released product; DPI has the ability to provide on time manufacturing, packaging and delivery of the products its reseller’s customers are buying.”

Keith Clausen, owner 

“DPI has many of its original customers. Customer referrals and employee retention have continued to help DPI grow. When I started Printer Service Specialists and worked as a printer repair service tech, I realized the importance of doing it right on the first call. In 1994 while repairing printers, I saw a lot of compatible products that needed improving. I also realized the key to the success of any business is educated, experienced, committed employees,” says Keith.

“Today, our name says it all— Direct Precise Imaging. When you call DPI, you are dealing Directly with the manufacturer. A knowledgeable, professional, long-term DPI employee will answer your telephone call or respond to your email. We will listen to your needs and provide superior customer service, products and on time delivery. By dealing directly with an USA owned and operated company, you are dealing directly with the source. DPI’s goal is to fulfill all your laser printer compatible needs. We take your order, manufacture, test, package, and provide same day shipping - all from the same USA facility.”

“Everyone at DPI understands our customers are selling DPI manufactured products to their customers. We are committed to providing a superior quality product. The more Precisely we do our job, the easier it is for our customers. Being precise in everything we do is more than our name. It is our day to day reality.”

Keith continues, “When it comes to providing Imaging products, DPI excels. We work with our customers to be able to fulfill all of their needs. We have the engineering ability and experienced staff to be able to manufacture the most popular items as well as niche color products and MICR. If there is a needed product, be it new to market, legacy, or difficult to obtain, give us a call. DPI’s wide range of contacts with brokers and manufacturers of toner, laser supplies and empties enables us to be able to fulfill your printer supply needs.”

DPI’s reputation for in-house engineering excellence enables them to custom manufacture compatible cartridges. “We get a lot of business through referrals from satisfied customers. DPI has a two decade history of ingenuity. We are known for being able to manufacture specialty items. Our long-term experienced, innovative R&D and manufacturing line employees will work directly with a customer’s special requirements. Together, we can manufacture a reliable custom compatible cartridge to fit your needs.”

“DPI wants all your business. No order is too small. We specialize in prompt, reliable, same day blind drop shipping of one item or an entire pallet. DPI can use your private label on your purchases. Our clients entrust us with putting their names and return addresses on the products we make and ship. I never underestimate the trust and faith our customers extend to DPI when they use our blind drop shipping service. They trust us to provide a quality product to their customers. We never take that trust and responsibility for granted. In addition to making and selling first-class, quality products, our job is to accurately fill each order and ship it in a timely manner.”

Keith Clausen is extremely involved with all aspects of his company. “I am a hands-on entrepreneur. My technical and manufacturing background enables me to oversee the entire production process. We only use superior raw material from established vendors. Our quality control is meticulous and continuous from start to finish. I take pride in the people I work with each day and the quality products we produce. I understand the importance of long term employees. They provide us with an unprecedented level of technical and industry expertise.”

“The practical knowledge of our workers enables DPI to provide real world technical support to our clients. You may call, fax or email technical questions, product enquiries, special requests or other comments to us.”

DPI offers specials and new releases which are emailed out once a month. They make a point of not bombarding their clients with daily or weekly emails. When their emails arrive, they are worth reviewing. They offer outstanding value and new product information in their monthly emails.

DPI also buys empties on a daily basis. DPI has implemented a new innovative empties program that enables them to acquire a wide variety of high quality empties to meet the growing demand for superior quality finished products. Keith explains, “99% of all we use are virgin cores. We work with a trusted group of brokers who understand our high standards. We never use a color core more than once. The superior consistency of DPI products begins with the quality of our cores. More information about our cores program is on our website, www.directpreciseimaging.com .”

During the past 16 years Keith Clausen has built his company’s reputation on trust— trust that extends to every aspect of his business. Through hard work and commitment to a manufacturing process that always focuses on superior replacement products, the highest standards of quality control and attention to detail, DPI has grown from a one man printer repair business to a three-warehouse manufacturing complex in Southern California.

The DPI Difference

• All DPI finished products are manufactured in the USA

• Only grade A products and supplies are used

• All raw material and components used in manufacturing are inspected and pretested

• All chips are independently sourced from manufacturers with a proven history of reliability

• All toner hoppers are filled to the top with a qualified toner

• All of our Monochrome, Color, and MICR toner meets or exceeds all OEM standards

• Each finished cartridge is print tested

• Each sample page is inspected for excellent quality and sharp density  

• Free nationwide same day shipping programs

• No required minimum order

• Blind drop shipping

• DPI guarantees their compatible products will not damage the user’s equipment  

• DPI consistently delivers high quality compatible toner cartridges

• DPI offers an Advance Exchange Program

DPI consistently strives to maintain their long-term history of providing products their wholesalers and retailers can proudly offer to their most demanding customers. Quality, trust and dependability are the backbone of the Direct Precise Imaging promise.

Contact Direct Precise Imaging

1821 W. 213th St Unit G • Torrance CA 90501

tel. 1.888.376.7311 • 310.618.8424 •

Fax 310.618.8474

www.directpreciseimaging.com 

e-mail printerservice@aol.com 

 
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